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Tag Archives: real estate industry

Real Estate Marketing Innovations From Around The World


I love to see what is happening in real estate in other countries and where we are going with real estate innovations when it comes to marketing. This week’s content is a great taste of what we are seeing in other parts of the world and what we are seeing  to innovate our own real estate marketing in 2017. REAL ESTATE MARKETING INNOVATION #1 Business Models… *Portugal – Average transaction commission is 3%. Exclusive listings only. No Office cooperation with […]

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5 Steps to 5 Star Customer REALTOR Reviews


90% of Consumers decisions are influenced by 3rd party online reviews 80% of Consumers trust online reviews as personal recommendations Negative online reviews or reviews of 3 stars or less can cost a business or service provider as much as 30 new customers           Crazy Review Stats to Pay Attention To… Zillow reviews receive 36 million views a month Realtor.com reviews receive 18 million views a month Yelp has more than 26,000 reviews posted every minute […]

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Real Estate 12 Days Before Christmas Must Do’s 2017


Effective Real Estate Strategies Just Before Christmas On the First Day of real estate my true love gave to me… Spend some focused time on your real estate database prior to 2017. If you don’t have a database then assemble one. Take the time to build a monthly database touch system for 2017 making specific activities each month to add value and deepen your relationships with your database. This “give to get” activity is the best way to increase repeat […]

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How To Make 2017 Your Best Year in Real Estate Ever


3 Reviews to Increase Your Real Estate Biz in 2017 As we head into the final month of 2016, for most of us, there will be some “downtime”. Downtime driven by both the holiday season, as well as a general slowdown of activity, especially after the first two weeks of December. This is an ideal time to start planning for 2017. I have honed a process for preparing for the New Year. There are 3 reviews you need to complete […]

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Top 10 Reason’s Why You Buy & Sell Over The Winter – Debunking The Myth


The #1 objection all agents are getting from real estate buyers and sellers is “we are waiting until spring.” So having the ability to change how the buyer and seller feels about waiting to buy or sell until the spring is imperative to your winter real estate success!! The fact of the matter is, the reasons and myths are endless so it’s our job as REALTORS® to be equipped with facts and a strong reality check to combat these reasons […]

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25 Staging Tips To Win More Listings and Sell Listings For More


One of the things I ran into when I first started really talking about staging houses with sellers was I discovered I could get a listing against a lot of agents who were better than me — when I say “better,” I mean who were bigger producers than me. This would happen because when they would talk about staging the house they would tell the seller, “Okay, you need to do this, you need to do this, you need to […]

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Secrets To Growing Your Real Estate Business and Your Wealth


An amazing source for my business and income came from not only investing personally in real estate but having a core group of investors I could regularly promote investment opportunities to where the phone would ring asking me to show them the property and write up the offer. I would literally have people call saying “we heard you were the agent that knew where the investment opportunities were and they heard I actually invested in properties personally with my clients […]

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The Diamond Of Salesmanship – The Four Things You Do On Any Appointment To Get Results!


I am always amazed when I get to see mastery in sales at work and how the best can make it look effortless and it really isn’t sales at all but something that is natural and who they are like poetry in motion. The legend, my friend and one of my mentors Floyd Wickman taught us to be effective consultants and not sales person’s with people by using what he called the “Diamond of Salesmanship.” 4 Points to the Diamond […]

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Agent’s Guide to Writing a Business Plan


Business Plan – a written document that describes in detail how a business, usually a new one, is going to achieve its goals. A business plan lays out a written plan from a marketing, financial and operational viewpoint. FACT: LESS THAN 3% OF REAL ESTATE AGENTS HAVE A BUSINESS PLAN FACT: ESTIMATED 3% OF REAL ESTATE AGENTS IN NORTH AMERICA DOING 97% OF BUSINESS “If you fail to plan, you plan to fail.” Writing a business plan may seem a […]

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Hey Agents Have You Ever Googled Yourself?


I am often reminded of the importance (if you have never done it before), of googling yourself. Actually sit down, open up google and search your name on google and look at what you see or worse, what you don’t see. So let me ask you a question. When you google yourself, how do you rank? When you google yourself, what else came up during your search? Anything? Nothing? When I google myself I gratefully rank on the whole first […]

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Secrets To Using Linkedin For Today’s Real Estate Agent


Is LinkedIn a Waste of Time for a REALTOR? We are all creatures of habit and have many routines we repeat daily. Part of my routine is checking my IPhone after getting up and having a healthy breakfast, reading the news and briefly scanning the social networks before I leave my home to the office for the day. The ongoing debate in the real estate industry is the effectiveness of social media and in particular the use of LinkedIn and whether an agent can actually […]

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8 Most Common Mistakes Agents Make In Real Estate


Are You Making These Mistakes in Your Real Estate Biz? For more than two decades I have watched, read and heard all the different mistakes that are being made and what agents are doing to sabotage their careers and it amazes me the same top mistakes keep coming up year after year by REALTORS in the real estate industry. You would think after more than twenty or even thirty years these mistakes would change but they are still the same top mistakes […]

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Where is the Growth of Your Real Estate Business?


What’s Your Reaction to Technology in the Real Estate Business? This weeks AgentsBoost post is from an incredible mentor and coach of mine, Jon Cheplak. Jon and I connected a few years ago after I subscribed to his online training programs. His material was so powerful that I reached out and hired Jon for coaching right away. In my first coaching session with Jon I had more ideas than I could have ever asked for.  This guys discipline, focus, transparency […]

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