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Tag Archives: Real Estate Marketing Tips

Why Video Is So Important To Our Marketing


As you probably know, there is a big shift in video across social media for REALTORS. Agents typically fall into 3 categories when it comes to video… They avoid it completely They do it but not very well They are crushing it! What category are you and your real estate business in? Video has become the normal way in which many people consume information online. Most agents are missing a big opportunity by not using video. Even from a listing […]

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Why You? Why Your Company? Why now?


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Is there any competition in your marketplace? You and I both know there are a ton of real estate agents out there! There is this myth that all agents and all companies are the same and do all the same things. The challenge is how to separate yourself from the competition… Here’s the truth… If you’re not unique, then you’re weak! Be committed to creating a better experience for your customers because you know your unique factors! What unique factors […]

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Top Signs Your Real Estate Marketing Is Not Working


Could your marketing be outdated, ineffective, or even harmful for you and your business? There are several signs your real estate marketing strategy might need an update in 2017. This week we look at the top signs and what to do! 1. Your Inbound Marketing Is Being Ignored. It’s not just about the advertisements in magazines or online. Inbound marketing focuses on providing customers with valuable content, instead of pushing out a specific message. Inbound marketing has been proven to […]

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Real Estate Marketing Innovations From Around The World


I love to see what is happening in real estate in other countries and where we are going with real estate innovations when it comes to marketing. This week’s content is a great taste of what we are seeing in other parts of the world and what we are seeing  to innovate our own real estate marketing in 2017. REAL ESTATE MARKETING INNOVATION #1 Business Models… *Portugal – Average transaction commission is 3%. Exclusive listings only. No Office cooperation with […]

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5 Steps to 5 Star Customer REALTOR Reviews


90% of Consumers decisions are influenced by 3rd party online reviews 80% of Consumers trust online reviews as personal recommendations Negative online reviews or reviews of 3 stars or less can cost a business or service provider as much as 30 new customers           Crazy Review Stats to Pay Attention To… Zillow reviews receive 36 million views a month Realtor.com reviews receive 18 million views a month Yelp has more than 26,000 reviews posted every minute […]

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Real Estate 12 Days Before Christmas Must Do’s 2017


Effective Real Estate Strategies Just Before Christmas On the First Day of real estate my true love gave to me… Spend some focused time on your real estate database prior to 2017. If you don’t have a database then assemble one. Take the time to build a monthly database touch system for 2017 making specific activities each month to add value and deepen your relationships with your database. This “give to get” activity is the best way to increase repeat […]

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How To Make 2017 Your Best Year in Real Estate Ever


3 Reviews to Increase Your Real Estate Biz in 2017 As we head into the final month of 2016, for most of us, there will be some “downtime”. Downtime driven by both the holiday season, as well as a general slowdown of activity, especially after the first two weeks of December. This is an ideal time to start planning for 2017. I have honed a process for preparing for the New Year. There are 3 reviews you need to complete […]

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The Top 12 Offers That Generate More Real Estate Leads


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So what do they want that I have? That is the magic question in real estate lead generation. This week we have what I feel are the some of the top offerings in real estate that create the most amount of leads for agents. It’s best to have a range of offers that appeal to your different customer types so that no matter who hits your website there’s an offer that appeals to them. 12 Different Types of Offers to […]

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25 Staging Tips To Win More Listings and Sell Listings For More


One of the things I ran into when I first started really talking about staging houses with sellers was I discovered I could get a listing against a lot of agents who were better than me — when I say “better,” I mean who were bigger producers than me. This would happen because when they would talk about staging the house they would tell the seller, “Okay, you need to do this, you need to do this, you need to […]

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The Diamond Of Salesmanship – The Four Things You Do On Any Appointment To Get Results!


I am always amazed when I get to see mastery in sales at work and how the best can make it look effortless and it really isn’t sales at all but something that is natural and who they are like poetry in motion. The legend, my friend and one of my mentors Floyd Wickman taught us to be effective consultants and not sales person’s with people by using what he called the “Diamond of Salesmanship.” 4 Points to the Diamond […]

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Hey Agents Have You Ever Googled Yourself?


I am often reminded of the importance (if you have never done it before), of googling yourself. Actually sit down, open up google and search your name on google and look at what you see or worse, what you don’t see. So let me ask you a question. When you google yourself, how do you rank? When you google yourself, what else came up during your search? Anything? Nothing? When I google myself I gratefully rank on the whole first […]

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How Do I Schedule More Real Estate Appointments?


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We all know in real estate communication is everything and how we feel on the inside is what is coming out to people on the outside through your words, tone and energy. We all want the client to feel good when we communicate with them so it starts by us feeling good ourselves! You can’t be a lean mean appointment setting machine if you are someone who is sad, angry, depressed or totally stressed out on the inside because that […]

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Best Of The Best On AgentsBoost In 2014


Top 10 Real Estate Agent Coaching Posts in 2014 What an amazing year for AgentsBoost blog content and coaching services. Almost 80,000 visitors to our website in 2014 and our coaching clients more than doubled their previous year Gross Commission Income in 2014!! I am humbled by the incredible growth this past year and honoured to have so many agents around the world taking advantage of our content and coaching and you have let us know the need out there […]

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21 Low or No Cost Real Estate Marketing Tips for 2014


Effective Real Estate Marketing with Little to No Money Last year our 21 Low/No Cost Real Estate Marketing Tips post was by far the most popular post on AgentsBoost for 2013, so we decided we better give you more of what you are looking for, so sit back, relax and let these new marketing tips for your real estate biz sink in. Personally, when I come across a list like this I often initially feel a tad overwhelmed which can […]

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