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Real Estate Teams Unplugged


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The real estate market is always changing and there is one trend that continues to be getting stronger every year. As you already know the power of a real estate team can always outperform an individual just by sheer numbers. Here’s your all in one guide to teams in real estate. Let’s begin by looking at the different team models in real estate first. Teams are an amazing way to leverage time and resources. In my nearly 24 years of […]

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Why You? Why Your Company? Why now?


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Is there any competition in your marketplace? You and I both know there are a ton of real estate agents out there! There is this myth that all agents and all companies are the same and do all the same things. The challenge is how to separate yourself from the competition… Here’s the truth… If you’re not unique, then you’re weak! Be committed to creating a better experience for your customers because you know your unique factors! What unique factors […]

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Shocking Real Estate Sales Stats That Will Change How You Do Business


It’s so important to take the time to think and put ourselves in the shoes of our customers rather than thinking like a realtor and what we need and want all the time. This week we look and see the trends of our customers and how to model what they want and need from us. So let’s get started…. #1.) Follow up web leads and make contact with them in under five minutes (speed to lead). We know 50% of […]

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Q1 2017 Over – On Track?


I cannot believe it myself the first quarter of 2017 has almost come to an end. Time really does fly when you’re having fun! How did the first quarter of your year go for you personally and in your real estate profession? Are you behind your goals? Ahead of your goals? Just right where you targeted for your start to the year? We are now entering into one of the typically best quarters of the year; Q2. My question to […]

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Real Estate Marketing Innovations From Around The World


I love to see what is happening in real estate in other countries and where we are going with real estate innovations when it comes to marketing. This week’s content is a great taste of what we are seeing in other parts of the world and what we are seeing  to innovate our own real estate marketing in 2017. REAL ESTATE MARKETING INNOVATION #1 Business Models… *Portugal – Average transaction commission is 3%. Exclusive listings only. No Office cooperation with […]

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5 Steps to 5 Star Customer REALTOR Reviews


90% of Consumers decisions are influenced by 3rd party online reviews 80% of Consumers trust online reviews as personal recommendations Negative online reviews or reviews of 3 stars or less can cost a business or service provider as much as 30 new customers           Crazy Review Stats to Pay Attention To… Zillow reviews receive 36 million views a month Realtor.com reviews receive 18 million views a month Yelp has more than 26,000 reviews posted every minute […]

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Real Estate 12 Days Before Christmas Must Do’s 2017


Effective Real Estate Strategies Just Before Christmas On the First Day of real estate my true love gave to me… Spend some focused time on your real estate database prior to 2017. If you don’t have a database then assemble one. Take the time to build a monthly database touch system for 2017 making specific activities each month to add value and deepen your relationships with your database. This “give to get” activity is the best way to increase repeat […]

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How To Make 2017 Your Best Year in Real Estate Ever


3 Reviews to Increase Your Real Estate Biz in 2017 As we head into the final month of 2016, for most of us, there will be some “downtime”. Downtime driven by both the holiday season, as well as a general slowdown of activity, especially after the first two weeks of December. This is an ideal time to start planning for 2017. I have honed a process for preparing for the New Year. There are 3 reviews you need to complete […]

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Top 10 Reason’s Why You Buy & Sell Over The Winter – Debunking The Myth


The #1 objection all agents are getting from real estate buyers and sellers is “we are waiting until spring.” So having the ability to change how the buyer and seller feels about waiting to buy or sell until the spring is imperative to your winter real estate success!! The fact of the matter is, the reasons and myths are endless so it’s our job as REALTORS® to be equipped with facts and a strong reality check to combat these reasons […]

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25 Staging Tips To Win More Listings and Sell Listings For More


One of the things I ran into when I first started really talking about staging houses with sellers was I discovered I could get a listing against a lot of agents who were better than me — when I say “better,” I mean who were bigger producers than me. This would happen because when they would talk about staging the house they would tell the seller, “Okay, you need to do this, you need to do this, you need to […]

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Secrets To Growing Your Real Estate Business and Your Wealth


An amazing source for my business and income came from not only investing personally in real estate but having a core group of investors I could regularly promote investment opportunities to where the phone would ring asking me to show them the property and write up the offer. I would literally have people call saying “we heard you were the agent that knew where the investment opportunities were and they heard I actually invested in properties personally with my clients […]

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The Diamond Of Salesmanship – The Four Things You Do On Any Appointment To Get Results!


I am always amazed when I get to see mastery in sales at work and how the best can make it look effortless and it really isn’t sales at all but something that is natural and who they are like poetry in motion. The legend, my friend and one of my mentors Floyd Wickman taught us to be effective consultants and not sales person’s with people by using what he called the “Diamond of Salesmanship.” 4 Points to the Diamond […]

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You Need To Stay On Script In Real Estate Sales


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The Benefits Of Real Estate Scripts, Dialogs & Canned Sales Presentations Script- A series of questions and words to lead someone to a desired result. I was reminded this past week while attending an intense sales training course in California of the incredible importance of using scripts, dialogs and canned sales presentations as a base to your sales success in the real estate business. As a real estate coach it is our job to really instill the skills to agents on what […]

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Unselling – Real Estate Sales are Overrated Find out the Latest Rage!


People Love Stories… What’s the Story of Your Real Estate Business? I was so excited to receive my much anticipated copy of Scott Stratten’s new book “Unselling” and dive right into it… and just as expected it did not disappoint. This week’s post are from some of the things that resonated most with me and hopefully will with you as a REALTOR. “Sixty percent of all purchase decisions are now being made before you even get a chance to make […]

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