The Power of Reciprocity in Your Real Estate Business

reciprocity real estate

rec·i·proc·i·ty /ˌresəˈpräsətē / noun: reciprocity Reciprocity is the practice of exchanging things with others for mutual benefit. In all my years in the real estate business I have personally seen reciprocity to be one of the single most powerful marketing strategies in sales. We all have so many opportunities within our real estate business to […]