Coaching and Mentorship for Real Estate Agents Archives

REALTORS© What Should We Do Now?

Wade Webb on July 20, 2022

REALTORS what should we do now? The burning question that every agent is asking is “Are we in a housing correction?” If you’ve been keeping up with This Week in Housing, you’ll already know the answer to this one.

It’s NO!

No, we are not in a housing correction! That last sentence right up there, is what today’s blog is all about. I’m not going to go over all the data points in detail – you can check those out on your own. What I want to do instead is hammer home what we do in a shifting market? INFORM!! Many people in your market are likely thinking the worst right now, and it’s up to you to correct those thoughts with factual information. Keep reading so I can give you some ideas on how to communicate your message more efficiently – and keep your transactions moving.

What’s on Everyone’s Mind? The hot word on everyone’s mind right now is “recession.” What does “recession” remind the average homeowner of? Exactly… that nasty period of 2008. That’s what people are thinking right now and that’s why the fear is so high. Of course, we know that a recession DOES NOT EQUAL A HOUSING CRISIS. As a matter of fact, in four of the last six recessions we’ve seen since the 80s, home prices actually appreciated. But… Just Because You Know the Truth…

…doesn’t mean your clients do. You stay up to date with Keeping Current Matters, This Week in Housing, and all the other reputable real estate news sources, but remember that your clients probably don’t – it’d be pretty embarrassing if it was the other way around. They are seeing articles with headlines like, “Is the Housing Boom Over?” When people hear all kinds of conflicting information without anyone to explain it to them, it creates uncertainty, and no one likes to make moves when they are uncertain. The only way you are going to continue to grow your transactions going forward is to alleviate the fear in your marketplace. People need reassurance and if you’re the one who provides that, you’ll be the one they choose to work with.

There are two ways we need to tackle this. On a broad scale and on a personal level. Let’s start with Broad Scale. There are four things I recommend:

1. YouTube Market Update Videos and News Commentary – Tackle the issue head on by signaling out the news articles directly. Jeremy Knight does his news commentary in front of a green screen with the front page of the article imposed behind him. You should be doing something similar.
2. Weekly Email Newsletters with Links to Your Videos – I’m just curious, how did you get to this blog? Was it through an email we sent out with a direct link? Do the same – email your database to drive them to your market updates.
3. Direct Mailers to Your Geofarm – Imagine getting a piece of mail that inspires hope and optimism instead of fear and urgency… So many of our clients have seen success by including QR codes which bring people to their home value estimates.
4. Social Media Quick Facts – It’s a great way to leverage your short content for views on your longer pieces.

The Personal Level. Your broad scale marketing will open the door for you, but this is where you need to invite them inside.

1. Make Your CALLS – Don’t forget, even though we’re not in a housing crisis, no one said this was going to be an easy market for you – which means you MUST be making your calls, now more than ever.
2. CMA-a-Day – Follow our proven strategy. Create a CMA for a past client, send them a video text message before you send it, then email the CMA and follow up in a day or two with a phone call to discuss the value of their home. Repeat this process with a different past client daily and watch your listing opportunities skyrocket!
3. Equity Reviews – This is a great way to touch base with your past clients every year and possibly get some referrals, but it’s also one of the best strategies for getting your message out. Doing an annual equity review puts you face-to-face with your clients in person, which is where real connection happens. John Ely prefers to call these “real estate reviews” because he covers so much more than just equity, from the state of the market to possible investment options.
4. Ask that People Share Your Content – You are here to educate, serve, and help people build wealth. If you care of your clients and give them reassurance, they’ll want you to do the same for their family and friends.

Keep the Conversation Going. Above all, keep in mind that just because you’ve said the same thing a thousand times, doesn’t mean that everyone has heard it. Just because you posted a video several weeks ago that details the state of the housing market doesn’t mean that everyone has seen it. Say it again. Post another video. Get the word out there! Now is still a great time to buy or sell, and when you help people to realize that, you’re improving their lives. Keep up the good work.

Strength and courage,
Wade

REALTOR© Being Stuck & Overwhelmed?

Wade Webb on July 13, 2022

Personally, or professionally as a REALTOR© are you feeling stuck & overwhelmed?

Feeling overwhelmed is a natural part of life. Everyone occasionally feels overwhelmed by expectations, responsibilities, and a lack of time. The past few months have been a huge test on us as Realtors© and being able to handle everything coming at us with the change in the market conditions and our clients uncertainty with what they want to do now. However, dwelling on feelings of overwhelm and letting them knock you off course can be detrimental to both your mental health and your productivity. If you find yourself saying “I’m overwhelmed” or feeling stuck with more than you can handle, here are some things to keep in mind to help you get through it.

1. These Emotions Are Natural. In the scope of the Earth’s history, human emotions are a fairly recent development. It’s no wonder we haven’t learned to peacefully coexist with them and end up fighting them on a daily basis. It can often feel like these feelings should be easy to overcome, but feeling overwhelmed is a natural response to having too many things going on at once. It’s your mind’s way of telling you that you need to slow down if you want to live a healthier life. Recognizing that overwhelm is your body’s way of trying to help you through difficult times can help shift the relationship you have with this emotion. Once you recognize it for what it is and invite it in without fighting it, you can begin to work with it to improve your feelings in a healthy way.

2. It’s a Breakdown of Thoughts, Not of Life. Our minds are powerful things, and feeling overwhelmed can feel like the end of life as we know it. In the book, As a Man Thinketh, James Allen says: “As he thinks, so he is; as he continues to think, so he remains.” We have the power to manage our thoughts, and as a result, manage who we are and who we will grow to be. This involves making our mental and physical health a high priority. When you’re feeling overwhelmed, your life isn’t falling apart—your thoughts are. Take a minute to find and clean out all your self-deprecating, negative emotions and thoughts. As you do this, you will find yourself feeling refreshed and invigorated with renewed energy to take on the world.

3. Things Can Turn Around Quickly. Maybe you’re saying “I’m feeling overwhelmed” as you face a project at work and don’t think you have the energy or time to finish it. You start letting yourself play out every negative scenario resulting from a failed project. Sitting on the couch and dwelling on these thoughts isn’t going to make anything better. In fact, it usually makes things worse. Things seem to fall in place as you chip away at a project and come to realize it wasn’t as bad as you thought. A good friend of mine always say to me “Things work out most of the time, just not all the time. It’s all good.”

4. You’ve Felt This Way Before. Think about the last time you felt overwhelmed. How did you overcome it? In the end, was it really as bad as you thought? If you don’t learn from past experiences, you’ll find yourself suffering from the same problems over and over. Successful people are the ones who understand that every experience, good or bad, is valuable. Go to a quiet place, and take as long as you need to remember previous times in your life you felt this way and how you overcame it.

5. Your Problems May Not Be as Bad as You Think. The best way to find out how good you actually have it is to take a break from worrying about your own life and do something kind for someone in a worse spot than you. Volunteering at a homeless shelter or orphanage can help put your problems into perspective, and that tight deadline may not seem so overwhelming. Furthermore, acts of kindness can produce oxytocin, which can help you feel better all around. This is vital when you’re feeling overwhelmed.

6. It’s Easy to Keep Doing Nothing. Your situation changes quickly when you start doing something, but it’s always easier to continue doing nothing. The mind generally doesn’t react well to change and will do its best to help you keep doing what you’ve been doing. If you’re feeling overwhelmed, that may mean it tries to make you do nothing. Those who overcome their struggles quickly are the ones who never give up, even when they feel that all is lost. At times, it might feel like there is nothing you can do, but that is exactly when you need to do something. How will you ever know for sure there was nothing you could do if you didn’t try? At the very least, you will find personal confidence in knowing that you did everything you could.

7. Gratitude Can Help Immensely. In a world of people obsessed with putting their best self forward, it’s easy to feel like everyone has more than you. Get that thought out of your head, and remember what you do have. Often, the things you have right now are things you were worried about having in the past. Don’t let an insatiable desire for more blind you from seeing and appreciating everything you have right now. Gratitude can combat feelings of overwhelm by bringing you into the present, which will combat worries of the future. Once you’re in the now, you can focus on what you need to do to get past feeling overwhelmed and overcoming the many things coming at you at once. If you don’t know what to do you’re overwhelmed, take some deep breaths and try to start a gratitude journal: How a Gratitude Journal and Positive Affirmations Can Change Your Life

8. People Want You to Succeed. Remember there are people in your life who want you succeed. Your life touches so many others, and there are people out there rooting for you. These people are part of your support system, and you can turn to them each time you’re feeling overwhelmed. You can call them for a quick pep talk, invite them out for coffee if you need a break, or even ask them for help with your overwhelming list of things to do. The bottom line, feeling overwhelmed is a natural part of life that comes from trying to always take on more than we should. This feeling is difficult to avoid in today’s world, but there are things you can do to reduce those feelings once they do arise. Remember the reminders above whenever you’re not sure how to move forward, and you’ll soon find yourself on the other side.

Strength and courage,
Wade

Identify Where Your Real Estate Biz Needs The Most Help

Wade Webb on June 20, 2018

In my 25+ years of working in real estate, these five categories have repeatedly emerged as the most crucial to any REALTORS© success.

•Marketing & Lead Generation

•Lead Conversion

•Productivity Hacks

•Teams

•Coaching & Acceleration

Where Does Your Real Estate Business Need the Most Help?

Quickly… rate your business in each of these categories on a scale of 1-10:

10= Good 5 = Fair 1= Poor

1 2 3 4 5 6 7 8 9 10 Handling Objections, Stalls and Conditions?

1 2 3 4 5 6 7 8 9 10 Negotiation Skills?

1 2 3 4 5 6 7 8 9 10 Closing Skills?

1 2 3 4 5 6 7 8 9 10 Converting Prospects Face To Face Appointments?

1 2 3 4 5 6 7 8 9 10 Buyer Counselling (consistent follow up, contact, communication)?

1 2 3 4 5 6 7 8 9 10 Seller Counselling (consistent follow up, contact, communication)?

1 2 3 4 5 6 7 8 9 10 Questioning Skills?

1 2 3 4 5 6 7 8 9 10 Listing Appointment Skills?

1 2 3 4 5 6 7 8 9 10 Buyer Appointment Skills?

1 2 3 4 5 6 7 8 9 10 Pre Listing Package?

1 2 3 4 5 6 7 8 9 10 Pre Buyer Package?

1 2 3 4 5 6 7 8 9 10 Powerful Listing Presentation?

1 2 3 4 5 6 7 8 9 10 Powerful Pricing Presentation?

1 2 3 4 5 6 7 8 9 10 Powerful Buyer Presentation?

1 2 3 4 5 6 7 8 9 10 Systems. Checklists?

1 2 3 4 5 6 7 8 9 10 Lead Generation (steady stream of buyer and seller leads coming in)?

1 2 3 4 5 6 7 8 9 10 Lead Conversion (add value, help, wow them, until they put their hand up wanting my help)?

1 2 3 4 5 6 7 8 9 10 Lead Follow up? (Follow them up until they buy or sell average 10 months)?

1 2 3 4 5 6 7 8 9 10 Work Life Balance?

1 2 3 4 5 6 7 8 9 10 Leveraging. Do I do it? Delegate? Systemize Automate? Dump?

1 2 3 4 5 6 7 8 9 10 Daily, Weekly Activity Plans?

1 2 3 4 5 6 7 8 9 10 Finances? Personal and business. Profit?

So… Where do you need help most? And then… Where will you find it?

We all have our strengths and weaknesses. What’s easy for me might be difficult for you. But here’s the good part… We also all have the ability to learn and grow…

We just need to know where to find the right information. Agentsboost blog is jam packed with content to help you conquer these gaps. Attend a course or real estate event that can help you break through these areas that are holding you back. Coaching and mentorship is something all successful agents can appreciate the accountability and guidance has helped us all. Identify the gaps in your business and find someone or something that can help you make the rest of 2018 a game changing year!

Strength and courage,
Wade

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