Real Estate Agent Pre Listing and Pre Buyer Package Archives

#1 Review of the Best Real Estate CRM Systems for Realtors in 2014

What is a #RealEstateCRM?
What are the best CRMs for a REALTOR?
Do I need a customer relationship management system?

Great questions…. find out here

#2 26 Realtor Open House Ideas for 2014… Dare to Be Different

#REALTOR Open Houses are a widely un-mined GOLD MINE. Check out my tried and true 26 #OpenHouse ideas for agents in 2014.

Be sure to grab your Free copy of our Ultimate Open House Guide (normally sold for $47) as our gift to you.

#3 Door Knocking Strategies For Real Estate 2014

Door knocking is all about one thing “showing up” and being consistent with your schedule and blocking regular time for it. 20 minutes a month and 5 doors with nobody home does not make a career in real estate.

#4 Review of The Best Real Estate CRM Systems for Realtors in 2015

What’s Your System for Managing Leads, Contacts and Customers? The past few years AgentsBoost most read post has hands down been Review of the Best Real Estate CRM Systems for Realtors in 2014 for agents. This year again, we bring you the best of the best…

#5 Power of the Pre List Package… Are You Utilizing These 6 Benefits?

So many real estate agents today are missing the greatest tool for creating a raving fan and telling your story… The Pre Listing Package!

#6 2014 Real Estate Agent Pre Listing and Pre Buyer Package – Version 2.0

The package is a tool designed to build trust, have them like you and increase the chance of them hiring you the first time you meet and sign a listing or exclusive buyers contract with no questions asked. Imagine a tool that saves you time, energy and increases your effectiveness almost every time.

#7 F.O.R.D. – Learn the Secret to Engage Your Clients

This simple but powerful tool called F.O.R.D. would help engage clients, deepen your relationship with them and show you care.

This powerful technique then sets the stage for you to share what you do for a living and causes the other party to be receptive.

#8 21 Low/No Cost Real Estate Marketing Tips

One of the greatest challenges most real estate agents find is the rising costs and expectations of sellers on listing agents and their marketing programs.

#9 The Secrets to Getting More Offers Accepted in Todays Market

Keep in mind, market value is what a willing buyer will pay and willing seller will let their home go for in that moment. What about reminding each other you are not the enemy but just the messenger and remember it is not your house, not your money and really not your decision?

What is the goal for presenting and negotiating real estate offers?

Is it to go through the motions or is it to bring a seller and buyer together?

#10 Secrets To The Perfect Real Estate Facebook Ad

The ongoing battle between Facebook ads and Google Adwords will never be settled. If you are going to use Facebook ads to generate more leads for your real estate business then you need to know how to do it right! No matter what kind of Facebook ad you decide to run, no matter who you decide to target, whether you use Power Editor, Ads Manager, or a boosted post, no matter your methodology, there are critical essentials to EVERY Facebook ad you will run.

Strength and courage,
Wade

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3 Tips to “WOW” Your Client with Your Pre Listing and Pre Buyer Package

Last year the whole concept of a Realtor pre listing package and pre buyer package was one of our most popular posts and ideas for AgentsBoost in 2013.

The idea is to, one or two days in advance of your listing or buyer appointment, personally deliver (or have a professional courier company deliver) a package that will engage your client, knock out the competition and WOW and awe them before you have even met.

In my opinion there should not be any real estate agent without this tool in their arsenal.

[ez_box title=”Keys to an Effective Pre Listing and
Pre Buyer Package” color=”blue”]

Your Biography – Share with them your past, your family, your successes, awards and achievements in and outside of real estate. Include your business, years of experience and your expertise and passion.

Your Team – Include a photo, name and biography on each team member, their responsibilities and their role within the team. For those of you saying I don’t have a team, include your mortgage broker, home stager, accountant, broker owner, home inspector, photographer, technology supporter, graphic designer and any more you can think of. They hire them all when they hire you.

Corporate Charter, Mission Statement, Core Values – This includes your purpose, who you are, your values, what it is you do, your practices, your principles and your promise to them. This is important for your customer to understand your values and who you are and what you believe and illustrates your integrity in life and business.

Feature-Benefit Marketing Service Guarantee – This is not a guarantee that their home will sell or they will find that perfect home to buy. It is a guarantee that you will perform the services that you said you would perform. Example -I/we are putting your home on MLS and the benefit is global exposure of their home to prospective agents and their buyer pools.

Step by Step Buying or Selling Process – Describe each step in their buying or selling journey before it happens.

How You Find Buyers – Illustrate five things that you do to find buyers for their home.

How you Find That Right Home to Buy – Illustrate five things that you do to save them time, money and stress in buying.

Testimonials – Provide them with third party testimonials from previous buyers and sellers and what they experienced buying and selling with you in the past. Call some of your past clients and ask them these questions. 1) What they liked most? 2) What you do the best? 3) One word to describe the experience? Put their responses into a quote and ask permission to display.

List of What the seller Will Need to Have Available at the Appointment – Survey, Tax notice, Utility bills, 2 house keys.

List of What the Buyer Will Need to Have Available at the Appointment – Wish list, Pre approval, Deposit, Measuring tape.

Ten Best Features of My Home – Make up a form that allows the seller and buyer to list the best features of their home they are selling or wanting to buy.

Include DVD’s – Recommend the following by my mentor David Knox. Pricing Your Home to Sell by David Knox (I am NOT compensated for any sales through this link)

Package of Microwave Popcorn and Two Bottles of Water – Package it up something like the image at the top of this post.

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As with anything test this idea out. Don’t just take my word on it, put a few of these together for your next few appointments and take note of your rate of success. Also watch for visual responses from your clients, i.e. if they were impressed or more grateful then usual from your normal presentation.

I hope these pointers help you impress and secure more clients than ever in 2014.

Strength and courage,

Wade

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Check out the pre list package we featured last year.

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