Dealing With Uncertainty as a REALTOR©

dealing with uncertainty as a realtorIf this year has taught us anything, it’s uncertainty. Although we may see the light at the end of the tunnel with the vaccine accessible to most, it’s going to take a while to shake off the trauma 2020 delivered. Uncertainty flooded our everyday lives—between not knowing when our health and safety wouldn’t be under threat, to not understanding the different restrictions state to state, to simply not knowing when our daily lives would resume to normal. It was tough to swallow. But this is not the only time in our lives that we will face uncertainty. 2020 was unique because uncertainty plagued all of our lives. Typically, uncertainty strikes different people at different times. Ideally, the following tips will help aid you through this year, but also in years to come. Here are some best practices on how to cope when uncertainty strikes:

  1. Uncertainty is never permanent. Or better put, uncertainty is always temporary. No matter what you’re going through, this period of crisis will pass. No matter how long ago March 2020 feels, we all know that at some point our lives will return to normal. Although we don’t know when that will happen, it’s comforting to know that every stressful season of uncertainty is temporary. Hold on to the knowledge that the stress and anxiety has an expiration date, regardless of how acute it feels today.
  1. Predictability = safety + security. In order to feel like we are in control, we need two things: safety and security. Without either, our lives tend to feel like they’re spiraling. That’s why 2020 felt so chaotic and traumatic for so many; our daily routines and coping mechanisms were stripped away because of safety concerns. Without our typical fallbacks, we felt insecure. And for obvious reasons, many of us did not feel safe all year. So whenever you feel out of control with no method to predict what’s coming next, try to ground yourself through safety and security. Create a routine and stick to it. Focus on things that are inside of your control instead of depending on others to follow through (cc: mask etiquette). Together, these aspects can give you a sense of predictability and control in your life.
  1. Hold space for negative emotions. PSA: It is absolutely OK to not be OK. Sometimes, it’s absolutely necessary to not feel OK. We as a culture have a problem with toxic positivity. We love to airbrush over troubled times and pretend that everything is peachy keen, even as the world as we know it is crumbling around us. Thanks, Instagram! Combat this urge to gloss over the ugly emotions by embracing them. Give them a name. Understand them. Ask them to come inside and offer them a warm beverage and a salty snack. Welcome them with curiosity and compassion. And once you get to know them, release them back to where they came from. Trying to sweep negative emotions under the rug only gives them more power. They exist. And they’re not going anywhere until you give them acknowledgement, and sometimes, a voice. This doesn’t mean you have to be consumed by them. In fact, holding space for negative emotions does just the opposite. It gives them a time and a place to be heard so they can leave in a timely manner and not wreak havoc on the rest of your day. This is why so many people tend to bounce back. They acknowledge their emotions and therefore make room for other positive emotions soon after.So don’t be afraid to get comfortable with the icky feelings you’re actively trying to push away. The sooner you make space for them, the sooner they’ll pass.
  1. Accept your reality. During times of acute uncertainty, it’s almost instinctual to wish for easier times. We love to recreate reality in our imagination in order to cope. But we can’t change our reality. And when the dissonance between what we wish was reality and what is actually reality comes to a head, it’s easy to feel despondent and depressed. Don’t set yourself up for failure. Instead, accept the reality of whatever situation you’re in and work to adapt to that. If you continue to force a false narrative on yourself, you’ll spin your wheels until you are forced to surrender. Instead, get creative within your reality.  For example, plenty of 2020 brides eloped instead of having the 200-person gala, and ended up loving their intimate moments. Zoom happy hours replaced restaurant happy hours. Romantic restaurants with all of the fixings popped up in living rooms everywhere. Those who made the best of what they could were also the ones who quickly accepted the new norm and adjusted in suit. The quicker you can accept your reality and abandon your fantasies, the easier dealing with the real world will be.
  1. Simplify your life. “K-I-S-S. Keep it simple, stupid” If you try to overwhelm yourself with the complexities of life during any time of uncertainty, you’re just piling it on yourself for absolutely no reason. Go back to the basics. What do you need to accomplish today? You probably need to get out of bed, feed yourself, clean yourself, clothe yourself, do your job (whatever that entails), take time for yourself, connect with others and sleep. So please don’t try to make it any more difficult for yourself than it already is. When in survival mode, we need the basics to anchor us. The things that we know we need to do, and that we even like to do, during times of crisis. The rest can fall off until things stabilize. So if you are pressuring yourself to do more than necessary, you’re only adding additional chaos to an already delicate situation. Go easy on yourself. Keep it simple. There will be a time in the future when things will go back to normal, and you can be your complicated, over-achieving, hard-worker self. I promise.
  1. Set yourself up for success. Humans love progression. We like feeling in control of our situations, and we like seeing growth happening right before our eyes. So one of the easiest ways to feel better about yourself during times of acute uncertainty, is to create small actionable goals for yourself to cross off a list. Seriously, the smaller the better. Think: taking your supplements; drinking a certain amount of water per day; walking X amount of steps; cleaning your room… Hell, taking a shower can even count on some days. And, each and every time you achieve one of your small goals, celebrate. Give yourself a pat on the back for surviving during one of the harder times of your life. We don’t give ourselves enough credit most days – and in times like this – we could use all of the self-confidence we can get. So be sure to show up for yourself by keeping the small promises you’re making, and by celebrating when you’ve followed through with them.
  1. Practice self-care. Self-care can be defined as anything you do to rest, reset or reflect. At its best, self-care is used to refill your cup. We all need to nourish ourselves and our energy, and the best and fastest way to do this is to engage in self-care. However, self-care is typically the first thing that goes out the window during times of crisis. We decide we have to focus on everything else—our jobs, our finances, our families, and our friends. But without caring for ourselves first, the rest of these will inevitably suffer. Even though it feels impossible, carve out time for yourself.  If you neglect yourself, you won’t be able to show up as your full self whenever times are tough. Replenish your energy and invest in your own happiness and relaxation. You’ll see the benefits rather quickly if you stay consistent. To everyone feeling hyper-stressed out thanks to a grueling year, I’m with you. I hope these tips bring you some comfort, solace and relief from the chronic pressure you’ve been experiencing. And remember, uncertainty is never permanent. This will pass. But in the meantime, these tips will help you cope until we are back into our natural routines and rhythms.

Strength and courage,
Wade

How Do I Experience More Fulfillment?

realtor more fulfillmentWhen you get in your car, do you have an intent of where you want to go? Or do you just start the engine, step on the gas and start making random turns – and eventually see where you end up? Of course 99.9% of the time, you have a destination in mind. But when it comes to something as important as your life’s journey, which approach do you take? I suspect far fewer people have a plan for their lives than have a plan for where they’re driving. I’m talking about having a 5- 10- 20-year vision.

I’ve found it to be exciting, inspiring, discipline-building, and extremely fulfilling. As I’ve mentioned many times before, when you know where you want to go, you can align your actions and behaviors with those goals. That’s exactly what a 5- 10-20-year vision will do for you. It’s Simple. Here’s How to Create Yours… Sit down, put pen to paper, and write out your future based on this ideal:

If I could really go for it and things go well, what would my life look like? Then, get specific. Talk about where you’ll be, what you’ll be doing, the feelings you’ll have, what others who are close to you will be doing. What you want to do is create a target for where you want to end up. Don’t feel like you’re setting the next 20 years in stone. Your vision can always change. The important part is to have something to aspire to.

Are You Driving with No Destination in Mind? Here’s the alternative… If you never create aspirations or that “target” I spoke of, life moves quickly and has a way of passing you by without ever having “gone for it” – with “it” being whatever it is you want out of life. You also miss out on the daily motivation of having something that you’re working toward. Mornings feel a lot different when you know exactly where you’re headed vs. waking up to just slog through another day.

Give Yourself a Rich Life. Seeing you’re “making this up” as my son Michael said to me when I showed him my 20-year vision, make sure to make yourself well-rounded. Too many people end up focusing on just one area of their life, and then they lack balance and overall fulfillment. In my 5-10-20-year vision, I include all of the 8 Equities of Life that you’ve probably heard before:

Physical
Family/Relationships
Income/Wealth
Career
Mindset/Attitude
Social/Fun
Spiritual
Contribution

Some might be more meaningful to you than others, and that’s okay. Just don’t ignore them completely. This might help… go ahead and download this wheel chart to determine where you stand today. In Closing, I Just Want to Say… Thank you. Thank you for watching,  reading the blog, for listening to the podcast, for following on social… It means a lot to me to be a part of your life, and I hope you know that. I take my role very seriously and want nothing but the best for you. So thank you for being part of my life as well.

 

Strength and courage,
Wade

Must Read Books For Real Estate Agents In 2021

A quick Amazon search for real estate books comes up with over 60,000 titles. There is no shortage of coverage on the subject. Whether you are a real estate agent looking to increase your business or an investor looking to grow your real estate portfolio, here is the list of top 10 best books for real estate agents in 2021. Every one of these books have been hand chosen because I believe they have had the most impact on my success as a real estate agent, broker and coach. I’ve made it my goal for many years now to read a book a month. This goal is in addition to the numerous blog posts, YouTube videos, and podcasts I follow and listen to. I feel that it’s crucial always to be learning new things. I’ve never picked up a book that I didn’t learn something new. I honestly attribute any success that I’ve had in business, personal, and life in general to a never-ending quest for knowledge and books is a significant part of that. This year I challenge you to set a goal for reading books, whether it be through Audible, Scribd, Google Play Books, Apple Books or Blinklist ( my personal favorite) in the car or setting time aside to read. Pick some number of books that you are going to read this year and stick to it. You’ll be amazed at what reading will do. Not just for your knowledge but your hunger for more information!

 

1. The Millionaire Real Estate Agent by Gary Keller. – It’s like the realtor’s bible. Read this and it’ll spell out all pieces of the business that any agent should plan to invest their time in. Covers lead generation, leverage, mechanics of the business, and finances. Start here!

 

 

 

 

 

 

2. The Conversion Code by Chris Smith. – This book by Chris Smith, who I’ve watched and learned from afar, is one of THE best books for real estate agents on internet lead generation and conversion. I read this book in the summer of 2017. I had already been doing internet lead generation for years in a big way but got WAY more out of this book than I could have ever imagined. It has since quadrupled my lead generation and vastly improved my conversion process.

 

 

 

 

 

 

 

3. 6 Steps to 7 Figures by Pat Hiban. – I’ve listened to his podcast, Real Estate Rockstars for years. He’s interviewed some of the best minds in real estate. This book is his step-by-step guide to creating success in real estate. All steps are relevant and spot on to truly having success in this business. Pat’s all about actionable content so be prepared to have a lot to do after reading this book.

 

 

 

 

 

 

 

 

4. Your First Year in Real Estate by Dirk Zeller. – It’s no mystery that your first year in real estate is likely going to be the most challenging year you face. Many agents give up before even hitting their one year mark. Much of this is due to expectations of agents that get into the business. With Dirk Zeller’s book, Your First Year in Real Estate, he shares the proper expectations and gives solid advice on how agents should spend each day throughout the year. He also shares some of the common pitfalls that new agents make, saving you some time and energy.

 

 

 

 

 

 

5. The E-Myth Revisited By Michael Gerber. – For the first two years in my general real estate career, I was a real estate agent that WANTED to be a business owner but didn’t know how to create the success I was looking for. I was a great agent so I assumed it would be easy to run a great real estate business. If anything being a good agent has been the biggest hamstring on running a successful business and this book exemplifies exactly why that is and how to fix it. I still don’t have it all figured out but I’m getting closer each day and this book is a major reason why.

 

 

 

 

 

 

6. Exactly What To Say The Magic Words For Influence and Impact By Phil Jones – This book is so good for understanding the power of our words. It shares the top 23 most powerful phrases on the art of influence and impact. I was amazed to learn why we say things and why they have impact or not. Definitely a book you really need to sit down with and journal and study and watch the impact it will have in your personal and professional lives. Phil Jones is a master in communication and you will be glad you read this book.

 

 

 

 

 

 

7. Never Split The Difference. Negotiating As If Your Life Depended On It By Chris Voss. – There is very little training and support in this topic for real estate professionals and it amazes me that most of us like myself learn to negotiate by practicing and screwing it up on our clients. One of the best books I have read on the topic of negotiation and highly recommend this book if you really want to take your skills to the next level.

 

 

 

 

 

 

 

8. The Go-Giver By Bob Burg. – An easy but powerful read for all real estate agents as you learn The Five Laws OF Stratospheric Success from the master himself Bob Burg. This book is still one of my all time favorite reads and pick it up once a year just to give me perspective and insight. I hope you enjoy it as much as I do.

 

 

 

 

 

 

 

 

9. The Sales Bible By Jeffrey Gitomer. – “The Sales Bible” is a catalog of sales tips and rule of thumbs, which every salesperson should know. Jeffrey Gitomer gives useful advice to selling in an unfavorable economy, which is truly motivating and inspiring. I highly recommend this useful book, to all salespeople who need all the encouragement they can get.

 

 

 

 

 

10. The Energy Bus By John Gordon. – I believe that the key to success is energy management and not time management. This book is a fantastic fable that will help you create positive energy with ten simple rules and make it the center of your life, work, and relationships.

 

 

 

 

 

 

 

 

11. Think And Grow Rich By Napolean Hill – Financial management is one of the greatest challenges for so many real estate professionals. Reading this book and learning the foundational principles changed my life and allowed me to avoid the common financial pitfalls I see in so many real estate professionals. A must read indeed!

 

 

 

 

 

 

12. UnSelling By Scott Stratten. – I could list so many books about customer service that you need to read and the art of delivering the unexpected and creating raving fans. This is one of my personal favorites “UnSelling” is about the big picture: creating repeat customers, not one-time buyers; creating loyal clients that refer others, not treating people like faceless numbers; becoming the go-to company for a product or service, before people even need it.

 

 

 

 

 

 

Real estate is not an easy business career and my goal is to help as many agents as I can to truly find the lifestyle they desire. You have one book a month to read in 2021 that I know had a profound affect on my own life and I know will have the same on yours. Please reach out to me and share some of your all time favorite books that made a huge impact on your life!

Strength and courage,
Wade

Realtor© Secrets To Not Burning Out & Hitting The Wall

realtor hit wall burn out2020 was an unprecedented year that challenged us all to be resourceful and work harder and smarter than we ever have before and some of you might be experiencing the dreaded “B word” – burnout and hit a wall? Or others have been so focused on keeping their real estate business afloat that they’ve ignored everything else – and are starting to pay the price. That’s why I thought it was a good time for a reminder that being successful means more than your income goals. It’s about the total picture, and your health plays a huge part in that. I for one can share that 2020 hit me with some covid cushion that I really don’t need. I am a huge believer that energy management is far more important than time management and without energy and vitality you cannot navigate any stormy sea like we had in 2020. Let me share with you some ideas on health and vitality so you can avoid burnout and kick start your 2021 full of the energy you need.

Health & Happiness Tip 1: Schedule Some “Phone Free” Time Off. There’s certainly the “grit” and “hustle” side of this business some people are attracted to. Some agents seem to relish it… touting how they’re available 24/7/365. I’d contend that’s not healthy (nor all that desirable), and you can’t keep it up forever. Sure… go hard while you’re working and give it all you’ve got. But make sure to take some breaks, too. One of the hardest things for any real estate professional to do is to turn off their phone, but it’s essential to your long-term success. The key is to plan some time off so you can inform the people you’re working with and delegate tasks that might need to be handled while you’re “off.” Reasonable clients will understand if your outgoing VM message explains that you’re taking a personal day and have a contingency plan in place for them. Will you do this? Can you put down your phone for a day? Let me know in the comments below.

Health & Happiness Tip 2: Get Outta Town. A change in scenery can be extremely rejuvenating. And it doesn’t have to be a big vacation. If you work in a city, you might need a quick escape to get out in the country, or to the ocean or a lake. Maybe a day in the local mountains, if you’ve got that opportunity. Breathe some fresh air and let nature’s healing effect revitalize you.

Health & Happiness Tip 3: Schedule Mini Breaks Through 2021. Like I said above, working 24/7/365 is not a prescription for good health. But if you’re not careful, this industry will force you into a hectic schedule where you’re always flying by the seat of your pants. Work expands to fill the time we allow for its completion, so the key is to set boundaries for yourself. Schedule a half day off on your calendar and then honor that. Or maybe it’s just a couple hours. The key is to build those “breaks” into your calendar ahead of time, because if you wait until you’re all caught up and it finally feels like you can take a break, well… you know. It’ll never happen. So put some “mini breaks” in your calendar today!

Health & Happiness Tip 4: Commit to a More Disciplined Health Routine. Are you working out? Are you eating healthy? Are you even thinking of these things, or do they take a back seat because you’re “too busy” to deal with them? Good health doesn’t happen without planning, effort, and discipline. I know you’re busy. I know it’s hard to fit workouts and healthy meal prep into your crazy schedule. But those things are essential to your long-term wellbeing. Make the commitment. If you’re struggling with this and just can’t seem to figure it out ask someone to be your accountability partner.

Health & Happiness Tip 5: Get More Rest. I know, I know… you’re probably laughing at the idea of getting more sleep because you’re burning the candle at both ends and can still barely keep up. But that approach can only take you so far. Without eight hours of sleep per night, you’re eventually going to start breaking down. So maybe it takes more steps than just going to bed earlier… maybe it’s time to hire an assistant and delegate some tasks… because your future health depends on it! Or maybe it’s time to introduce more systems and automation to your business, so you’re not hand-crafting every last element of a transaction when you don’t need to be. Whatever the case, make a point of getting the sleep you need – or know that you’ll pay for it later.

Health & Happiness Tip 6: Avoid the Energy-Sucking Vampires. Putting yourself in a toxic environment isn’t healthy. You know this. But it’s difficult sometimes. We all have those things or people in our lives that seem to inject constant negativity. I believe it’s up to you to protect your energy and not subject yourself to the energy-sucking vampires. Minimize your time in these environments as much as possible, and you’ll not only be happier, but more productive, too. Brian Tracy once said “Change your income by just changing your friends.”

Health & Happiness Tip 7: Be Intentional. What are you watching? What are you reading? What are you listening to? What is going in and what are you focusing on the majority of the time? I don’t know who said this but “Garbage in you get garbage out. Good stuff in you get good stuff out.” Watch, read, listen to the good content and be intentional about it at least 15 minutes a day and best time of the day is right at the beginning to set the day off right! I found that my ability to cope with the 2020 pandemic is purely based on this practice and know it will do the same for you in 2021!!

So excited and grateful to put 2020 behind and move to a healthy and happy 2021 and for us all to have the lives that we desire to live. Feel free to reach out to me about the strategies that you find have an amazing impact on your health and happiness in 2021.

 

Strength and courage,
Wade

An Attitude Of Gratitude for Realtors© in 2021

realtor attitude of gratitudeA gratitude list probably feels like the last thing you want to do in 2021. While the feeling is understandable, even with the current challenges in the world, there are still things to be thankful for during this time. I know all of these things may not apply to you. Still, I hope this list will inspire you to remember the things to be thankful for in 2021. Here are a 101 things to be grateful for in 2021!!

  1. Sight. I know there are a lot of people in this world who are blind. Even if you are, there are still other things to be grateful for. Those of you who aren’t blind, even if you have to wear glasses or contacts, you can be grateful that you can see. Even if everything you see in the world isn’t as pleasant sometimes, still be grateful for the pleasant things you can see, like the nice green colors of nature outside.
  2. Hearing. Similarly to sight, many people in this world are deaf. They’ll never be able to enjoy the sounds of music or hear the voice of someone they care about. Be grateful that you can listen to relaxing music when you feel stressed.
  3. Smell. As small as this may seem, I’ve heard of people who’ve lost their sense of smell and it completely changed their life. Have gratitude for still having your sense of smell.
  4. Taste. When one loses their sense of taste, they lose their ability to enjoy all the flavors of food. We can be grateful for still being able to enjoy the taste of fruits, vegetables, and all of the foods we enjoy in the world.
  5. Walking. Being able to get around is more of a blessing than we realize sometimes. There are people who have to use canes, crutches, and wheelchairs to move around. Be grateful for being able to walk on your own two feet with relatively little pain.
  6. Lungs. If we don’t have any lung issues or have to use any machines to breathe in oxygen, that’s something to be grateful for.
  7. Hand movement. I have to type a lot to make these articles on here. I’m grateful that I have hand movement that’s free of any arthritis. Whatever you use your hands for, be grateful you can still use them.
  8. Teeth. Be grateful if you’ve not lost any of your teeth, and they’re not in any pain.
  9. Neck movement. As someone who deals with neck pain from time to time, even I’m grateful that I can still move my neck from one side to the other. If you can as well, you can write that on your list.
  10. Memory. As we get older, our memories may not be as good as they are now. Be grateful you can still remember the things that you want in your day.
  11. Heart. There are people currently waiting for heart transplants in the hospital right now. We can be grateful that we have a working heart that still beats normally.
  12. Bladder. Leaky bladders are an inconvenience that we can be grateful we don’t have to deal with.
  13. Stomach. As someone who’s had stomach challenges, it’s something to be grateful for when your stomach isn’t in pain. Burning inside of it is definitely no fun. I’m grateful for when my stomach doesn’t experience that, and that I’ve been able to improve it little by little.
  14. Bones. I once saw a commercial with a little kid who was born with brittle bone disease. He’d broken his bones hundreds of times. There was also an inspirational speaker who had this disability but managed to live an extraordinary life. It goes to show that not only we can be grateful for having healthy and strong bones, but we can be inspired to do more with the abilities that we’re lucky to have.
  15. Overall health. My health hasn’t been the best in the most recent years of my life, and maybe yours hasn’t either. Nonetheless, no matter our health challenges, we’re still alive. We can be grateful for our overall health still keeps us here. I’m grateful that my health is good for the most part.
  16. Health insurance. I know not everyone reading this has health insurance. Those of you that do, be grateful your insurance helps to reduce your medical bills.
  17. Meditation. There are many simple activities in life that can help improve our overall health. I’m grateful for meditation being one of those things that’s easy to do and helps us feel better.
  18. Medicine. There have been many advancements in technology that have helped to heal many sicknesses that couldn’t be healed decades ago. Medicine is one of the top health things we can be grateful for in life, especially if you can afford it.
  19. Doctors. In these times we’re living in, there are few people more deserving to be on this list than doctors. We can be grateful for all of them that dedicate their lives to making people feel well.
  20. Exercise. It may not be the most fun thing to do for some of you, but be grateful if you’re physically able to exercise, and help keep yourself healthy.
  21. Therapy. Mental health is just as important as physical health. We can be thankful that there are mental health professionals available to help us cope with the stress of the times.
  22. Sickness. Yes, we can even be grateful for sickness. Going through it in a way makes us more appreciative when our health is good.
  23. Fruits and vegetables. Some people are not in position to afford fruits, vegetables and other meals that keep us well. Be grateful you can enjoy the proper amount of fruits and vegetables you need in your life.
  24. Having money. While we may not have much in our wallet or our bank account, we can always be grateful we have some money to buy some things. There are a lot of people that don’t have any at all.
  25. Earning money. You’ve probably seen how many people have had their jobs lost recently. If you’re still able to earn money for yourself, that’s a lot to be grateful for.
  26. Little (or no) debt. It’d of course be nice not to have debt at all, but some people have 100’s of 1000’s of dollars in debt. If you’re one of the few who has low debt, it’s worth being grateful for.
  27. Paid bills. Sometimes people reach a point where they can’t pay their bills for the month and their whole world is about to fall apart. It’s a blessing you can count if you can still pay your bills.
  28. Shelter. Homelessness is an unfortunate crisis around the world. Be grateful if you stay in a home protected from the elements and able to live comfortably.
  29. Food. I don’t have to tell you about starving people in the world. It’s sad and hopefully we can continue to improve it. Being able to have food on your table everyday can be in the top 10 of your thankful list.
  30. Clothing. It’s not just clothes we can be thankful for, but being able to have clean ones through the luxury of our washing machines and dryers.
  31. Clean water. Hearing about the water crisis in Flint a few years ago reminded me how lucky we are the water we drink is clean.
  32. Clean air. China is one of the most heavily polluted areas in the world, with many people that end up developing respiratory issues. If you live in an area where the air around you is clean, it’s another thing to be grateful for.
  33. Trees. Studies have proven being in nature is good for our overall wellbeing. Be grateful if you have lots of trees around where you live.
  34. Sunshine. In some places it rains most of the time. Even if you live in a place like that, you can be very grateful the few times the sun actually comes out.
  35. Animals. I find the sounds of the birds chirping and the movements of the squirrels to be peaceful. If you have these or other kinds of animals in your area, perhaps you can watch them for a moment. You might be thankful to just be able to see and hear nature in action.
  36. Personality. You are who you are. There may be things about yourself you don’t like, but there are also things that you can appreciate. Whether it’s your intelligence or your kindness, find those things about yourself that make you thankful.
  37. Childhood. Obviously not all of us had the best childhoods. Myself personally, I’d say mine was pretty decent for the most part. However your childhood was, find one or two memories in that make you feel nostalgic and grateful.
  38. Knowledge. We have more access to knowledge than ever before. We can be thankful to be able to learn things that improve our understanding of the world and make us better people.
  39. Family. The people that are there for you and help you out in life, whether they’re related to you or not, that’s the family you can be grateful for.
  40. Someone special. When you think about it, it’s an incredibly rare experience to have someone special in your life. If you have that now, that can be near the top of your list.
  41. Future. You might be thinking, If the future is looking bleak, why be grateful for it? The reason we can be grateful for it is because there’s always a possibility it can get better. I’ve lived long enough to see it in my own life and other people’s lives.
  42. Experiencing romantic love. Unfortunately, there are people who live long lives without having that experience of romantic love. We may not know how we got lucky to enjoy it, but we can be grateful we have.
  43. Soft bed. After a long day of making through another day, be glad that you have a nice soft bed to lie in and get some good sleep.
  44. Waking up. As we all know, some people don’t wake up to see another day. Be grateful that you did and those that you care about did as well.
  45. Making it to the end of the day. One of the things I always reminded myself during difficult days was to just make it to the end of the day. I was and still am grateful whenever I can do that.
  46. Productivity. We all can be lazy sometimes. It’s great when we have days where we get most if not all the things we wanted to accomplish done If you accomplished that, you can add it to your thankful list for today.
  47. Growth and perspective. I learned a lot in my 40s, and I’m still learning a lot in this next stage of my life. No matter what age, we can be thankful for growth and perspective that helps us to be more calm about the world we live in.
  48. Travels. Traveling has many benefits to our health. We can not only be grateful for what it does for us now, but the memories it gives us to enjoy looking back on.
  49. Creativity. Whether you can sing, write, draw, or dance, our creative passions give us an escape in life we can be thankful for.
  50. Kindness. It may seem like there are meaner people in this world today, but there are still people that are kind. Be grateful for the kindness you receive, and the acts of kindness that still happen every single day.
  51. Open-mindedness. It can be a frustrating thing in society when people aren’t more open to different ideas and viewpoints. Be grateful when you come across people who are open-minded and willing to change their mind.
  52. Exciting sports game. It can be exciting sports game or some other kind of live event. While there haven’t been many of them lately, we can look back at some of the ones we enjoyed most and be grateful to enjoy them all over again.
  53. Inspiring speeches. I sometimes like looking back at old speeches in history. They can be uplifting in times of uncertainty. We can be grateful for all the people who had the courage and confidence to give inspiring speeches.
  54. The moment work is finished. It’s always a great feeling when you finish your work for the day. Be grateful when you reach that point in your day.
  55. A slice of pizza. Pizza is one of my favorite foods. Whatever yours is, it’s something you can be thankful for when you’re enjoying it.
  56. A bowl of ice cream. While I’m more of a cookies and brownies person, I enjoy a bowl of ice cream every now and then. We can appreciate when we get to enjoy our favorite dessert.
  57. Making someone laugh. When you make someone laugh, you make them feel good for a moment in their day. When we make people feel good, we make ourselves feel good too. Be glad when you can do that.
  58. The quiet of the nighttime. Some neighborhoods aren’t as quiet as others, but when your neighborhood is quiet, stop for a moment and appreciate the peace of the silence.
  59. Feeling relaxed. There are many moments in life where we feel stressed or anxious. That moment when you feel relaxed is one you should cherish and have gratitude for.
  60. Faith. It’s an inspiring force in our lives, for those of us who are faith-minded. If you are, have gratitude for faith’s influence and inspiration in your life.
  61. Spiritual community. Connecting with a group of people who believe the same things as you can be comforting and make you happy. Be thankful for when you enjoy these times with your faith group.
  62. Spiritual growth. Living a life of faith is a journey. Be glad for how far you’ve grown in your spirituality.
  63. Prayer. I personally find prayer to be comforting, even if I’m not always sure it makes a difference in my life.
    It’s a nice feeling to believe you can ask for good things and good things may eventually happen. You can have gratitude for being able to pray.
  64. Religious text. The words of a religious text can also be comforting. We can be thankful whenever we read something that comforts and inspires us in these difficult times.
  65. Technology. We’re more able to connect with people and get information than ever before. If you have working internet and a device that easily accesses it for you, you can be very grateful for these things.
  66. Heating and cooling. The weather can be very harsh in some places in the world. Some live without access to heating and cooling to make their home comfortable. If you have that access, add that to your list.
  67. Your own room. Lots of people don’t have the luxury of sleeping and being in their own room. Be glad if you have an area where you can be alone and completely yourself.
  68. Shower. That moment that warm water hits your skin, have gratitude for the comfort of a working shower.
  69. Clean floors. You can clean your floors and be happy to be able to comfortably walk barefoot in your home.
  70. Happy moments. Even if the happy moments are few and far between, have thankfulness for when they do come. Cherish the happy moments.
  71. Sadness. A study on crying shows that it can make us feel good and reduce the pain we feel. Hopefully you won’t be sad for long, but you can appreciate your tears help improve your well-being.
  72. Mistakes. No one wants to make mistakes in life, but they’re one of the few ways we learn lessons in life. Be glad that your mistakes help you to grow into the better person you’re becoming each day.
  73. Accomplishments. There are things you’ve done in life that you’re proud of. You can have thankfulness for those moments you achieved something great.
  74. Hobbies. Everybody has something in life they enjoy doing. You can do those activities you enjoy and be thankful you get to enjoy them.
  75. Favorite movies and TV shows. I like looking back at old TV shows or movies I really liked all the time. I’m grateful for the good feelings they still give me when I watch them again.
  76. Thunderstorm at night. Sometimes thunderstorms can help us peacefully fall asleep at night. If it helps you, add this to your list.
  77. Peaceful neighborhood. Living in a peaceful neighborhood where you feel safe is definitely a top thing to express gratefulness for.
  78. Social media. While social media rightly gets criticized for the harm it can cause to our mental health, we can be appreciative of the good it gives us in staying connected with people that aren’t near us.
  79. Car. It’s an amazing feeling to be able to get on the road and go wherever you want. Be glad if you have the luxury of doing that.
  80. Instrument. I haven’t played my guitar in a long time, but I’m thankful for still being able to do that. Perhaps you can grab that instrument you haven’t touched in a while and have gratitude for still being able to play it.
  81. Books. While I’m not much of a book reader, I know many people are. Be happy for the books that you can enjoy reading right now.
  82. Shoes. We can be thankful to have shoes that protect our feet from the dirt, grass, and rocks when we walk outside.
  83. Pest-free home. Believe it or not, some people live in apartments with rats, roaches, and large spiders. If you don’t, that can be added to your list.
  84. Things that are still the same. We so often get frustrated with everything that goes wrong, we forget how much continues to go right for us every single day.The bus still shows up to take us to work, our phones and computers still work, etc. Think of the good things that keep working the same every day and add them to your daily thankful list.
  85. Things that change. Even when things change in life, we can be glad for that too. Changes can bring about new experiences and new opportunities that can potentially make our lives better.
  86. Heartbreak. While heartbreak is never really pleasant, we can appreciate it’s making us stronger than we were before.
  87. Chairs. We really don’t think about how much of an inconvenience it can be to not have chairs in our home. We can be glad that we don’t have to sit on the floors.
  88. Tables. Similarly, with chairs, not having tables can be an inconvenience as well. Be thankful you have something to set things on when you need to.
  89. Plates. We can be thankful we don’t have to hold all of our food in our hands.
  90. Utensils. We can be thankful we don’t have to eat all of our food with our hands.
  91. Naps. Appreciate the naps that you get to enjoy in the middle of the day.
  92. Sleeping in. There are many people that have to wake up early for their specific jobs. I’m grateful that I don’t for mine, and you can be as well if that’s true for you.
  93. Deep conversation. One of the things I enjoy most about talking to someone is having a deep conversation. Those long thought-provoking dialogues are something we can continually be glad for in 2020.
  94. You had breakfast, lunch and dinner. Unfortunately, some people can only have one meal a day. We can all be glad if we’re lucky enough to get to enjoy three or more a day.
  95. Making progress. Even if the progress you’re making is small, you can appreciate it getting you closer to where you want to be in life.
  96. Indoor plumbing. In some places, people have to go outside to use the bathroom. Being able to use the bathroom in the comfort of our home is another luxury we can be appreciative of.
  97. The past. We can be glad for our past helping us to become the best of ourselves that we are today.
  98. Weekends. After a long week, if you don’t have to work on the weekends, you can be thankful for the rest you get to have.
  99. Mondays. A lot of people tend to not like the start of the work week. Nonetheless, Mondays are something we can be thankful for because it’s another chance to put in work for the future we want someday.
  100. Alarms. I used to be able to wake up early easily. I’m grateful that we have alarms that help us wake up at the time we need to.
  101. Freedom. Last but not least, we can be glad to have freedom. While some of us might have it more than others, just to be able to make some of your own choices is something that should give us gratitude.

What should I put on my list? You should put whatever makes you feel genuinely thankful. We all have unique things that we can express appreciation for that are specific to our life. Think about what those things are for you and put that on your list.

What are examples of gratitude? Examples of gratitude include being grateful for your family, your friends, your possessions, and the life that you have. You can look around you to point out the people and things you have in your life to be glad for.

What are 3 things you are thankful for? Now that you’ve seen this list of things you can express thankfulness for, think of three things you’re happy to have right now. As I write this, I’m happy to have my bed, my laptop, and being able to write these articles.

How do you express sincere gratitude? If you want to express sincere gratitude to someone, tell them exactly how you feel about what they’ve done for you in life. It’s as simple as that.

Why you should be glad for your life? Gratitude helps to make us feel good. Countless studies have shown that. Being grateful for your life can help keep your mood boosted. You don’t have to be happy about everything in your life, but you can always find one thing to be glad for.

 

Strength and courage,
Wade

What’s Your Money Mindset?

realtor money mindset“Identity is this incredible invisible force that controls your whole life. It’s invisible, like gravity is invisible, but it controls your whole life.” —Tony Robbins

One of the most powerful forces over us is our identity. Identify as someone who is fit and healthy? You’ll prove it by working out daily. Believe that you’re great at math? Then you ace those tests. And when you identify as someone who is “just not good with money,” you will prove that to yourself over and again by quitting a good job, spending recklessly or losing your wallet every few months. Humans are incapable of acting out of line with our identity and our subconscious works tirelessly to make us consistent—for better or worse. If you want to get rich, then, the solution is to change your identity. And THAT starts with changing your thinking.

 

Here are some questions you can ask that will do the trick.

1. What negative beliefs do you have about money? Dig deep for your own greatest hits. What do you believe about money that’s preventing you from having it? Do you have a rich uncle with horrifying political views and think all wealthy people must be like that? Money is only a tool, and wealth is not correlated to a person’s character or political views. How can you discover your beliefs about money? Pay close attention to the language you use. “I can’t afford it” is a mantra that shuts off your brain. Yes, you can afford it in some future state—you just need to get creative. A healthier replacement belief might be, “How can I afford it?”

2. Why do you deserve money? The most common block about making money is the feeling that we don’t deserve it. We tell ourselves in myriad ways that we’re not smart, kind, attractive, capable, experienced or fill-in-the-blank enough. Challenge that thinking. Make a list right now (yes, right now!) of all the reasons you deserve money. You might write down, like I did, that I deserve money because I’m a kind, ethical man with an abundance of integrity and that the money will be put to use for humanity’s good. Maybe you deserve it because you work especially hard, or take care of a sick loved one, are incredibly intelligent and capable, because you’ve paid your dues—or, because everyone deserves wealth and abundance, including you.

3. Who could I become with money? I’ve had the pleasure of experiencing that formative life lesson that is being broke. I’m grateful for the lessons it taught me, but I’d never want to go back there. As a broke person I was always stressed, which erased my sense of humor. I stopped seeing friends. I stopped buying new clothes and having a beer on a patio in the summer, which made me happy. I lost my self-confidence and self-esteem, and because of that, couldn’t possibly do great work. Learning how to create and grow wealth changed all of that and helped me become a more vibrant, generous, less uptight person—my real self. I like myself much more as a prosperous person. Who would you become without the guillotine of poverty hanging over your head?

4. Who could I help with money? A sole focus on yourself is a good recipe for ending up alone and miserable. The secret to a happy life is to constantly be contributing. We all want to be useful and that happens because of what we give, not what we get. If you had all the money you want now, who could you help? Could you pay off your parents’ mortgage? Send your daughter to the best school in the world? Be less stressed and a better partner at home? Give to charity? Find a reason outside of yourself for creating wealth, and the dollars will flow.

5. What has money already given you? There’s a psychological effect called “disqualifying the positive,” and it happens when we ignore good experiences and focus only on the bad. People do this often with money: We forget how much that money already does and has done for us and see only what’s lacking. We can combat this by literally counting our blessings. On a piece of paper, write down the amazing things you have or had in your life because of money—your home, car, education, lifesaving surgery or medication, vacations, toys, food, or gym membership. Thanks, money! When we remind ourselves of what money is capable of giving us, we appreciate it. And when money feels appreciated? Well it comes to visit more often. There Is Plenty to Go Around “The truth is that there’s more than enough good to go around.” —Michael Beckwith

There’s one specific money belief that’s probably more important than all the others, and it’s the complete opposite of what most people believe: There is plenty of wealth to go around. No, we’re not talking about printing money, we’re still on the subject of beliefs. If you think that wealth creation is a zero-sum game, i.e. that someone has to lose for you to gain, then you will always struggle with money. That’s the scarcity mindset. The truth is, wealth can be created out of nothing—just put an industrious pioneer in the middle of a forest and you’ll see. The economy grows not because of clever tricks by central banks, but because real people are creating real value for other people through a product or service. The pie is constantly growing, and when one person gets a slice, they don’t deprive someone else of theirs. Adopt this belief with full faith, and you’ll stop competing for wealth and start creating it.

 

Strength and courage,
Wade

Finding The Motivation To Finish 2020 and Start 2021 Strong

realtor motivation finish 2020 strong2020, for many of us, has been a tough year in the real estate business, including myself. Many of you might not have heard a starting gun, but make no mistake about it… The race has begun. You’re in an all-out sprint to end the year. That’s how I’d encourage you to look at the time remaining in 2020. Whether you’re still making up for lost time or you’re striving to establish new personal bests, now is not the time to take your foot off the pedal.

It’s time to go hard.

Let me share some tips to keep you motivated… A new quarter is always a good opportunity to revisit your goals and establish some new commitments and promises to yourself. Maybe it’s one discipline you need to practice every day from now until 2021… Maybe it’s closing strong on the behaviors necessary to reach your 2020 goal… Whatever the case, it’s time to make some commitments and promises to yourself:

How many appointments will you book?

How many listings will you take?

How many closings?

How much revenue?

What about savings goals and money set aside for taxes?

It doesn’t have to be all about the bottom line, either.

So answer these questions:

What books do you need to read? Here are my recent recommendations.

What topics do you need to learn about?

What events will you attend?

What people do you need to know or follow?

Make Your Promises Public and hold yourself accountable to your promises to yourself. Once you’ve answered these questions, do not stick them away in a drawer. Do the opposite… Make it public information. Get them “up and visual” in front of you and your tribe. Track your numbers and measure your progress every day. The more emphasis you put on the numbers, the more you’ll follow through on the actions to achieve them. Remember, how you finish 2020 will also determine how you start 2021. Come January 1, will you be starting from a standstill, or will you be flying into the new year full of momentum? The harder you run in this sprint to the finish line, the better position you’re going to be in once 2021 arrives.

Which begs a few more questions you need to answer now:

When will you create your 2021 business plan? Reserve time on your calendar today!

Where do you need to expand your business to achieve your 2021 goals?

What resources do you need to achieve your 2021 goals? Is it time to start growing your team?

Take a Look at the Bigger Picture. Right now is also a good time to look beyond your business and check in on the equities of your life:

Health

Relationships

Spiritual

Wealth

Contribution

Friendships

Wisdom & Learning

Check out this video for more on that.

You might want to make a chart or simply ask yourself if you’re trending in the right or wrong direction in these categories. What do you need to work on to achieve better balance? You’ve Come A Long Way. Don’t Stop Now.

In closing, let me remind you how far you’ve come so far in 2020. Everything that’s been thrown at you, and you’re still standing. The strength is within you to persevere. I hope the questions I posed above provide the motivation to keep pursuing your goals throughout 2020. Don’t take your eyes off the prize. Keep going and make it happen!

Strength and courage,
Wade

Why Real Estate Agents Fail In This Business…

why realtors failWhy do nearly nine out of every 10 agents fail and quit the real estate business? I’ve worked with and studied real estate professionals for 3 decades, and this week I am sharing some of the biggest reasons why agents fail. Avoiding these pitfalls will help you join that elusive “Club 13” — the 13 percent of agents who actually survive and truly succeed in this business.

  1. Being Interested vs. Committed. Just being interested in your real estate career isn’t enough. Liking houses and liking people isn’t enough. When you’re interested, you do things when they’re convenient. Success in real estate is all about being fully committed, which means doing whatever it takes as long as it takes to achieve your goals. Are you all in? If you’re not fully committed, it’s time to reassess your career choice. It is too easy to get in and even easier to get out.
  2. Being Strategic. Can you explain your market trends easily? Do you truly know your market? What’s selling? What’s not? To survive in real estate, you need to look at your marketplace from a strategic standpoint. You must look at the hot sheets every day, the stats every month and know what is trending every quarter. You have to own that knowledge and become the knowledge broker in your market. It’s not enough to simply like houses and enjoy working with people. Take a step back, analyze your market and make sure you know it, and you know your place in it. Now the numbers, trends and truth about your local market and share it!
  3. Fear of Making Mistakes & Desire to Look Good. There’s a lot of vanity in real estate, which can lead to people shying away from anything that might paint them in unflattering light. But you can’t be afraid to make mistakes. Mistakes are how wisdom is gained. Mistakes are how we learn and grow. Accept it’s okay to make mistakes or not know the answers to everything. Try new things, see what works, learn from what doesn’t, and always keep moving forward. The more mistakes you make, the more you’ll bridge the gap between knowing and not knowing.
  4. No (or Wrong) Role Model. Having someone to look up to, to aspire to, to model your behaviors on is a hugely critical step to help you reach that “next level” in real estate. Far too many agents have no role model for their business. Or they have the wrong one. To accelerate your ascent in this business, find someone who is successful in both life and business and model your behaviors on theirs. We all smell like those we rub up against.
  5. Your Gas Station is Only Open One Day a Week for an Hour. Once a week you try something once and can’t figure out why nothing is working. As a real estate agent, your No. 1 priority is attracting customers. It’s not a part-time pursuit. Don’t get me wrong it is not 7 days a week 24 hours a day. Far too many agents do just a little bit of marketing once a week and hope for the best. Lead generation and lead conversion need to be your primary focus. If there was a way to teach every new agent this philosophy and force them to live up to it, that 87% failure rate would decrease dramatically. Focus on the “Core 4″… Database. Open Houses. Geographic Farming. Online Presence.
  6. Job vs. Business Owner. Monday-Friday, 9:00-6:00 Mentality. Being a real estate agent isn’t a job. It’s a business. It’s YOUR business. You need to become and act like a business owner. You’ll get out of it what you put into it. Especially if you’re new, you absolutely must put in the time and effort. All the money is made before 9:00am and after 6:00pm. If that doesn’t work for you, you might be in the wrong business.
  7. No Sales Swagger. Long ago NAR released a report that said the vast majority of new agents come into real estate with no sales experience, no marketing experience and no negotiation experience. What are the essential skills of succeeding in real estate? Sales. Marketing. Negotiations. Hmmm. If you haven’t mastered these three skills, you need to be working on them constantly. Put yourself in situations where you learn the objections, get hung up on and gain that experience. Putting yourself in those situations repeatedly will break down those fears of calling FSBOs, expired and the like. I often encourage brand new agents to work with FSBOs and expired to break them in with “the most challenging” clients. When you know what to say, everything becomes easier.
  8. It’s Math. No Goals Broken Into Numbers That Get Measured. When you know your numbers, you put yourself in control. On average, how many leads does it take you to convert one sale? 30? Great! 162? Great! “I dunno.” Not great! As long as you know your numbers, you know what you have to do. If you don’t know your numbers, you’re just hoping for that winning lottery ticket. Knowing your numbers makes your business predictable. Being predictable leads to success. Know your numbers!
  9. No Schedule, Weak Habits and Routines. If you’ve followed me for a long time, you’ve heard me say it a million times: “Show me your routines and I can predict your future.” If your schedule isn’t aligned with your goals, instead of achieving your goals, you’ll end up wherever your schedule takes you. The key is figuring out the specific activities that will lead to the achievement of your goals. Then you schedule those activities. The role of discipline in your success cannot be underestimated. Schedule everything and find a way to hold yourself accountable.
  10. Lack of Financial Management. Lots of people get into real estate thinking it’s a low overhead business with an opportunity to make big, giant paychecks. Those days are long gone. This business is so competitive, you need a funding plan not only to survive, but to invest in your business and build it in an efficient way. Make sure you’re managing your money smartly in order to avoid that 87% failure rate. Profit is not a bad word.

Now that you have a better idea of the causes for failure the next decision is what are you going to do with this information? What action are you going to take? Feel free to comment below what you plan on doing next to ensure you’re a member of the 13% Club!

 

Strength and courage,
Wade

FEAR – False, Evidence, Appearing, Real.

realtor fearThere was a time in most of our lives when we had no fear. That feeling when we jumped from the jungle gym and slammed our little bodies to the ground. Perhaps it was when we went on our first roller coaster, or when we were in high school or college and felt there was nothing we couldn’t do. No goal was unattainable. We were an unstoppable force that would think of something and then make it happen. Then, as time goes by, the world tells us more frequently we can’t do what we want. The doubters laugh at our goals and try to persuade us from going after our dreams. They say, “You’re crazy. It’s too hard. Why don’t you do this instead? You should play it safe.” They act as if dreams were meant for others but not people like us. They surround us with negative energy and try to instill their own fears and insecurities in us. We not only begin to know the word “fear”, we start to understand what it’s like to be fearful. With so many people telling us we can’t do something and so few telling us we can, it’s hard not to let fear into our lives. Unfortunately, this is how many of us go through life, myself included at times. As a REALTOR© what fears are holding you back?

Whether you are 20 or 50, many of us become so scared of losing what we have we don’t go after what we truly want. We play it safe and hold on so tight to the status quo that we never experience what could be. We believe the doubters and don’t take chances that will move us one step towards our dreams. I call this “playing to lose”. We see this in sports all the time when a team has the lead. They start to think about how not to lose instead of how to win. They hold on so tight to their lead that they start playing safe and scared. You can see it in their energy and body language. As a result, the other team takes chances, plays with no fear, and eventually gains the momentum and wins. To live a life filled with positive energy we must learn to repel the energy of fear. Whether it comes from within or from another person, we must overcome fear and adopt a “Play to Win” mindset. Playing to win requires a commitment to yourself that even if you fail, you will never give up and never let your goals and dreams die.

Those who play to win know success is not given to us. It is pursued with all the energy and sweat we can muster. Obstacles and struggles are part of life and only serve to make us appreciate our success.

If everything came easy we wouldn’t know what it felt like to truly succeed. Obstacles are meant to be overcome. Fear is meant to be conquered. Success is meant to be achieved. They are all part of the game of life and the people who succeed play to win and never give up until the game is over.

Strength and courage,
Wade

Secrets To The Ultimate Real Estate Customer Experience

ultimate real estate customer experienceEvery business, whether it’s large or small, wants to be known for the stellar real estate experience they provide, but it’s not as simple as just providing a great product or service. Giving people the ultimate experience requires you to look at the entire customer journey as part of your product or service, and meld them together in somewhat of a symphony. For REALTORS®, conducting this orchestra is actually a lot easier than it sounds when you consider what it’s like from a buyer or seller’s point of view. Most people will only go through the real estate transaction process a few times in their life, and as someone who has been through it countless times, you’ll probably see the ideal transaction experience quite differently than almost all of your clients will. Setting expectations early on with clients is absolutely critical to providing excellent service, but today let’s focus on 3 incredibly simple things you can do to create the ultimate experience for your clients, above and beyond the high level of service you already provide.

#1 SEEK – Where nearly every service experience falls apart is the lack of continuity between what a client needs and wants, and what can actually be done in reality. We’ve covered how to set expectations with clients in depth before, but the most important thing you can do for yourself and your clients, is to make sure you understand the specific differences between their wants and their needs. A need is a non-negotiable point, and if you don’t satisfy it, nothing you do will meet the client’s service expectations. A want however, is a much more flexible point where compromises can be made without impacting the perception of service. Basically, you need to make sure you are asking lots of questions, actively listening to their answers, and clarifying when you’re not sure if something is a want or a need. Don’t be afraid to ask “is this something you need – and why?” Getting the client to discuss their preferences out loud will prompt them to really think it through and flush out their ideas. Just do yourself (and everyone) a favor and never make any assumptions, you cannot possibly anticipate where someone will be willing to make compromises.

#2 ADVISE – Now you don’t want to sound like a know-it-all, but as we’ve established, you’ve been through the process of buying and selling a home a few times. As the trusted professional, your clients will expect you to educate them on the known pitfalls in a transaction, but you can also use your experience and opinions to guide them towards the best decisions, and make suggestions where you think compromises might be necessary. Obviously, you’ll always want to take their needs into consideration first, but good advice really goes a long way with a purchase of this magnitude, potentially saving time, money, easing stress and making all their decision points more fluid.

#3 CHECK IN – You might spend a week working with a buyer or seller, or you could spend months. In either case, lots of things can happen that affect the client’s experience in the time it takes to see a transaction through to the end. A good rule of thumb is to check in before, during and after the transaction takes place, making sure people are satisfied at each point. Now here’s the tough part, you have to actually ask your clients directly if they are satisfied with the way things are going, and be open to the fact that you might be out of line with their expectations… but also willing to fix the situation. The good news is that by collecting this information, you now have the opportunity to remedy any service deficiency before it impacts the likelihood of that client doing business with you in the future, or of them sending you referrals. If you can’t remedy the deficiency, or your clients expectations don’t match up with the services you provide, do the next best thing for your business by referring them to someone more fitting for them. You can’t save them all, but by acting in a professional manner and providing them resources, you will still be able to maintain a positive experience.

It’s All in the Details. Overall there’s one thing to consider in all this, and it’s that small inconsistencies can add up to large deficiencies very quickly, so the details really do matter. When you SEEK, ADVISE and CHECK IN along the way, you gather the information you need to really understand what each individual client needs, ensuring every single person has the ultimate experience working with you.

Strength and courage,
Wade