2021 was another great year for Agents Boost thanks to you our readers. Again we had thousands of visitors from countries all over the world checking out our new and seasoned posts. Out of our years of contributions the 10 Ten read post by our agents for the year were as follows.
1. These Emotions Are Natural. In the scope of the Earth’s history, human emotions are a fairly recent development. It’s no wonder we haven’t learned to peacefully coexist with them and end up fighting them on a daily basis. It can often feel like these feelings should be easy to overcome, but feeling overwhelmed is a natural response to having too many things going on at once. It’s your mind’s way of telling you that you need to slow down if you want to live a healthier life. Recognizing that overwhelm is your body’s way of trying to help you through difficult times can help shift the relationship you have with this emotion. Once you recognize it for what it is and invite it in without fighting it, you can begin to work with it to improve your feelings in a healthy way.
2. It’s a Breakdown of Thoughts, Not of Life. Our minds are powerful things, and feeling overwhelmed can feel like the end of life as we know it. In the book, As a Man Thinketh, James Allen says: “As he thinks, so he is; as he continues to think, so he remains.” We have the power to manage our thoughts, and as a result, manage who we are and who we will grow to be. This involves making our mental and physical health a high priority. When you’re feeling overwhelmed, your life isn’t falling apart—your thoughts are. Take a minute to find and clean out all your self-deprecating, negative emotions and thoughts. As you do this, you will find yourself feeling refreshed and invigorated with renewed energy to take on the world.
3. Things Can Turn Around Quickly. Maybe you’re saying “I’m feeling overwhelmed” as you face a project at work and don’t think you have the energy or time to finish it. You start letting yourself play out every negative scenario resulting from a failed project. Sitting on the couch and dwelling on these thoughts isn’t going to make anything better. In fact, it usually makes things worse. Things seem to fall in place as you chip away at a project and come to realize it wasn’t as bad as you thought. A good friend of mine always say to me “Things work out most of the time, just not all the time. It’s all good.”
4. You’ve Felt This Way Before. Think about the last time you felt overwhelmed. How did you overcome it? In the end, was it really as bad as you thought? If you don’t learn from past experiences, you’ll find yourself suffering from the same problems over and over. Successful people are the ones who understand that every experience, good or bad, is valuable. Go to a quiet place, and take as long as you need to remember previous times in your life you felt this way and how you overcame it.
5. Your Problems May Not Be as Bad as You Think. The best way to find out how good you actually have it is to take a break from worrying about your own life and do something kind for someone in a worse spot than you. Volunteering at a homeless shelter or orphanage can help put your problems into perspective, and that tight deadline may not seem so overwhelming. Furthermore, acts of kindness can produce oxytocin, which can help you feel better all around. This is vital when you’re feeling overwhelmed.
6. It’s Easy to Keep Doing Nothing. Your situation changes quickly when you start doing something, but it’s always easier to continue doing nothing. The mind generally doesn’t react well to change and will do its best to help you keep doing what you’ve been doing. If you’re feeling overwhelmed, that may mean it tries to make you do nothing. Those who overcome their struggles quickly are the ones who never give up, even when they feel that all is lost. At times, it might feel like there is nothing you can do, but that is exactly when you need to do something. How will you ever know for sure there was nothing you could do if you didn’t try? At the very least, you will find personal confidence in knowing that you did everything you could.
7. Gratitude Can Help Immensely. In a world of people obsessed with putting their best self forward, it’s easy to feel like everyone has more than you. Get that thought out of your head, and remember what you do have. Often, the things you have right now are things you were worried about having in the past. Don’t let an insatiable desire for more blind you from seeing and appreciating everything you have right now. Gratitude can combat feelings of overwhelm by bringing you into the present, which will combat worries of the future. Once you’re in the now, you can focus on what you need to do to get past feeling overwhelmed and overcoming the many things coming at you at once. If you don’t know what to do you’re overwhelmed, take some deep breaths and try to start a gratitude journal: How a Gratitude Journal and Positive Affirmations Can Change Your Life
8. People Want You to Succeed. Remember there are people in your life who want you succeed. Your life touches so many others, and there are people out there rooting for you. These people are part of your support system, and you can turn to them each time you’re feeling overwhelmed. You can call them for a quick pep talk, invite them out for coffee if you need a break, or even ask them for help with your overwhelming list of things to do. The bottom line, feeling overwhelmed is a natural part of life that comes from trying to always take on more than we should. This feeling is difficult to avoid in today’s world, but there are things you can do to reduce those feelings once they do arise. Remember the reminders above whenever you’re not sure how to move forward, and you’ll soon find yourself on the other side.
I cannot believe how quickly time flies and the first half of 2021 has come and gone already. It’s an excellent time of year to reflect and look back on the first half of the year and assess what we did well, what we can do better and more importantly what’s next for us and the second half of 2021. I strongly encourage you to set aside an hour or so – on a weekend or during your normal weekly planning time – and do a mid-year review on your real estate business. Use this time to reflect back on the first six months of the year and make adjustments to your real estate goals for the remainder of the year.
10 Questions to Ask During Your Mid-Year Performance Review:
Looking Back…
1. Key Accomplishments. What are all of the great things I got done over the past six months? What goals did I achieve? What things am I most proud of accomplishing? Which of my goals did I really miss the mark on?
2. Relationship Development. What new relationships did I develop? Which of my existing relationships did I significantly strengthen? Which relationships may I have overlooked or not given enough attention to?
3. Learning. What opportunities to learn new things did I take advantage of? What were the things I learned most about myself? What were the things I learned most about my business?
4. Mistakes. What mistakes did I make? What mistakes could I have avoided? What mistakes provided me with the most significant development and learning opportunities?
5. Time Management. How well did I manage my time? Have I been focusing my time on the most important things in my life? Are there any significant “time wasters” I need to reduce or eliminate from my life? When am I most productive? When am I least productive?
Looking Ahead…
6. Top 3 Work-Related Goals. What are my top three work-related goals for the remainder of the year? Why are those goals important to me? What habits and processes do I need to adopt to support those goals?
7. Top 3 Personal Goals. What are my top three personal goals for the remainder of the year? Why are those goals important to me? Who can I share these goals with to help hold me accountable to achieving them?
8. Relationship Development. Which relationships will I focus on strengthening and developing during the second half of the year? Who do I want to meet and get to know? Who can most help me achieve my work-related and personal goals?
9. Learning and Knowledge. What areas of learning do I most need to focus on? What new skills do I need to develop? What skills do I need to strengthen? What things do I need to “keep current” on? What one skill, if mastered, would have the greatest impact on the achievement of my goals?
10. Habits. What time management habits do I need to develop and strengthen? What three habits, if developed and sustained, would have the greatest positive impact on my work life and personal life? What habits do I know I need to drop or replace?
Set yourself up for ending your year strong and run through the above questions and review them regularly the balance of the year to remind yourself of what you want out of your life and what you want out of your business. Have you done too much and burned out? Am I out of balance? Am I out of motivation? Have I fallen short? The exciting news is that we have the choice when things weren’t what we hoped in the first half of the year to choose to make this the first day of the rest of the year of what you really want in business and life. I dare you!
Last week for the first time in way too long, I was able to unplug and literally get off the grid and completely get out of cell phone reception for a good 4 days and I didn’t realize how badly I needed that time away from the business and the toll it has taken not only on me but on so many others as well in the real estate industry. They say, “Strike while the iron is hot.” In real estate, the iron has most certainly been hot for some time. At a certain point, you’ve got to ask: How many times can you keep striking until you strike out? For the last nine months or so, many agents have been operating at warp speed, and when you’re moving that quickly, hitting a wall isn’t pretty.
So how do you keep your energy up to maximize this market without burning yourself out? I’ve got some strategies this week for you.
1: Delegate, Automate, Systemize & Outsource. We’ve talked about this before… There’s no reason why you should be doing everything yourself in this business. Leverage is so important to a business owner like ourselves. Even if you’re relatively new and not quite ready to bring on an assistant, you can outsource tasks to Virtual Assistants, your company’s transaction coordinator or others. Put simply, you’ve got to be willing to trade some dollars to buy back your freedom. Why? Because digging yourself out of burnout mode is much more difficult than simply avoiding it in the first place. If you’re doing it all yourself and feel that wall approaching quickly, act now to delegate or outsource tasks.
2: Earners Are Learners. I’m a firm believer that new ideas create inspiration. So if you’re always learning something new, it keeps you on your toes and keeps your business fresh. When you’re knee deep in transactions, it might seem difficult to find the time to learn new things. But the impact it will have on your mindset – the promise of working toward better days – is worth devoting 20-30 minutes a day to that effort. Remember, small steps taken repeatedly will get you where you want to go. Learn a little every day, and I bet you’ll feel a difference in your energy.
Burnout Avoidance Tip No.
3: Train Something New. Instead of learning something new, teaching others something new can have the same energizing effect. Maybe you’ve recently hired a new team member who you can transfer some of your skills to… This is a powerful way to keep yourself engaged while also freeing yourself up in the future. The more you teach others to do things you handled previously, the more you can focus on your HABU – highest and best use of your time.
4: Reflect On Your Successes. When you’re super busy, it’s all too easy to slip into “grind” mode where you complete one transaction and move directly into the next one. But if that’s what you’re doing, you’re missing a crucial element in the process…
Celebrating your wins! There’s huge value in stopping for a bit to recognize your hard work and how it paid off. Maybe it’s a nice dinner out. Maybe it’s “treating yourself” to something you’ve wanted. Maybe it’s an impromptu “happy hour” celebration with your team. Or maybe it’s contributing to a cause that’s meaningful to you. Whatever you do, take the time to reflect and recognize your achievements. Because if you don’t, you’re depriving yourself of the joy you work so hard for – and headed toward eventual burnout.
No. 5: Live a Life Outside Your Work. If you read this tip and it stings a little, you probably need to work on this. There’s a tendency among some real estate agents to almost take pride in working 24/7. But you and I both know that’s not a recipe for long-term success. If all you do and think about is real estate from the moment you wake up to when your head hits the pillow, your days in this industry are numbered. And you’re likely not living a truly fulfilling life. Instead, maybe you start your day with a meditation. Or exercising. Doing something like that – anything other than diving head-first into more real estate – will actually bring you greater clarity and energy as you proceed through your day. (While we’re at it, don’t forget the other two elements of taking your M.E.D.S. – Meditate, Exercise, Diet and Sleep – to avoid burnout.) Also, make sure you’re scheduling your life before your business. Whether it’s your kid’s soccer game or dance recital or just a few hours of quality time at home, block out that time on your calendar to make sure it happens. Then get your work done in the time remaining. Remember, work expands to fill the time we allow for its completion, so you can get the same amount done in less time as long as you establish the right boundaries.
No. 6: Attitude Of Gratitude. You probably know I’m a huge fan of practicing gratitude as part of my morning routine. The simple act of writing down the things and people you’re thankful for is transformative. If you struggle to identify what you’re grateful for, here are some great questions to ask yourself:
What do I love about my job?
What do I love about the people I help on a daily basis?
What do I love about my colleagues I work with?
Who do I love?
Who loves me?
Ask yourself these and other similar questions every day. Then watch the impact it has on your mindset.
No. 7: Time For A Holiday! I miss travel so much the past 15 months and cannot wait to book the next experience. For many people, 2020 was a year of crazy ups and downs. It started strong, then the pandemic hit and agents all wondered if they’d ever sell another house, and then the market came roaring back and hasn’t slowed down since. And here’s what I suspect happened to a lot of people… They now find themselves in late May early June 2021, and they haven’t taken any time off since they returned from that initial lockdown. As a result, you’ve been working for months on end with no break. With life returning to normal, it’s time for you to take a vacation. Simply scheduling something will get you excited and help prevent burnout. And we all know how productive you get when you’re in those final few days before departure. So here’s my advice to you: Book your trip, buy your tickets, and make it happen!
If you’re on the cusp of burnout, choose a few of these tips and implement them immediately! Like I said above, it’s a lot easier to avoid burnout altogether than it is to pull yourself out of it once it’s too late. Make the wise choice, honor your work-life balance, and give yourself the fulfilling life you deserve!
The human mind cannot tell the difference between what is real and what is not real. Think about the fact that Fear starts within your own mind, which means that your mind can help you overcome them if you give it a chance. If you want to move beyond your fear, you have to learn to discipline your mind. Whether in your personal life or in your real estate business your mind can be your biggest enemy or your biggest asset—it’s truly up to you. If you want your mind to be your friend, you’ll have to take control of the way you think. Many people aren’t intentional with their thinking; they allow whatever thoughts bubble up into their minds to have priority, as if they have no control over what they think about. I fully believe that your mind is something you must protect and take charge of; in the Bible, the apostle Paul wrote in his letter to the Philippian church that we must take control over what we think.
Paul put it this way: “Finally, brothers and sisters, whatever is true, whatever is noble, whatever is right, whatever is pure, whatever is lovely, whatever is admirable—if anything is excellent or praiseworthy— think about such things” (Phil. 4:8).
Notice what Paul says we should think about: things that are good, noble, right, pure, lovely— it’s essentially the original call to the power of positive thinking! The content we think about has the power to transform our minds, something that Paul wrote about in his letter to the Romans when he said, “be transformed by the renewing of your mind” (Rom. 12:2). If you’re tired of thinking negative, self- defeating thoughts that are darkened by fear, then you have to turn your thoughts to good, noble, and right things in order to renew your mind. It’s a challenge, because for some people, the power of positive thinking is really just the power of denial of negative thoughts. But denial doesn’t help you grow; denial doesn’t renew your mind. Only turning your thoughts to things that are good and healthy can do that.
Learning to renew your mind this way is crucial because, in my experience, there are plenty of people who will go out of their way to challenge your thinking and make you doubt. This has happened to me before some of my walks. People always focus on the potential negative outcomes, the possibilities of my failing and falling. I understand why they ask—they simply cannot imagine doing what I do because they cannot imagine overcoming what I’ve overcome. Their minds go only to the dark and negative places, and that’s where they expect me to go when they ask questions. But negativity is a vacuum—it will suck you in and hold you there, a trap that will disengage you from your visions and goals. That’s why I always encourage people to remove anyone and anything negative from their lives. You can’t live in the negative realm and overcome your fears, which means you can’t be around people who live there. Negative people will always want you to be negative.
Disciplining your mind will require sacrifices, but it will give you freedom. Start by writing down your thoughts so you can examine them. Take an hour and write down everything that comes into your head, without filtering it. Then, after the hour is up, take a look at what you’ve written down. Is it mostly positive or mostly negative? Full of doubt or full of faith? Look at the pattern because you’ll either need to break it or encourage it, depending on whether or not it’s building you up toward what’s good.
When you discipline your thoughts and where you allow them to go, you begin to move in the direction of your dreams. This discipline is crucial because it is the foundation for your future, and when you have a firm foundation, even if you fall, you get back up that much quicker. Build a firm foundation by surrounding yourself with positive people and positive things. Fill your mind with positive music and messages, positive words and images. Avoid putting destructive or hurtful junk into your brain, because what you put in you’ll inevitably get out.
Wow! Welcome to Q2. Three months of the new year have already flown by……And the next nine aren’t likely to slow down. So my question for you is… How are you doing? Have you achieved 25 percent of your 2021 goals yet? Are you on track? Or do you need to reevaluate your behaviors to catch up? Let’s examine these questions as a “progress report” and make sure you do what’s needed to achieve everything you set out to in 2021.
Appointments are the Lifeblood of Real Estate Success. Every real estate agent should know – and live by – this progression: Calls > Conversations > Appointments > Clients > Closings. Your 2021 business plan should have included how many of each of these you need to achieve your year-end goal. You also need to be tracking all these numbers on a daily basis. So get out your business plan, multiply your year-end target number by 0.25 and see where you’re at with your:
Calls made
Conversations
Appointments booked
Appointments won (turned the prospect into a client)
Closings (break it down to sellers/buyers)
Whether you like it or not, this business is all about prospecting and following up.
If you’re behind pace, follow the 5-5-4 plan every day. Make your calls until you’ve achieved:
5 conversations with people from your database
5 conversations with new people you’ve never talked to before
4 follow-up conversations
Here’s the thing: This stuff won’t happen if you just “hope” to get around to it. You’ve got to make it a priority. Schedule your prospecting block in your calendar and honor that time as sacred.
Now Let’s Talk Lead Generation. While we’re in the “review” mode, now it’s time to examine your lead generation efforts. Analyze each of your individual lead pillars to determine what’s working, what’s not, and what you can or should do about them.
Are any methods excelling so much that you should double down on them?
Can you identify pillars that are significantly underperforming or aren’t producing at all?
What new lead pillars might you consider adding to your mix?
How about social media: Are you sticking to a consistent posting schedule?
Are you generating engagement with your posts? If not, how are you going to shake things up to drive engagement?
Finally, Examine Your Bottom Line. Your business plan should include line items such as total number of closed transactions, your GCI, expenses and your expected profits. Are you 25 percent of the way toward these goals? If you’re falling short of your GCI goal and feel like you’re already maxed out on time, you may be in the “stuck” category I wrote about a few weeks ago. If that’s the case, it’s time to invest in yourself by hiring help or outsourcing some of the admin work that’s keeping you “busy” but not “productive.” Are your expenses higher than you expected? How about transaction volume – are you above or below your target? Bottom line… are you on course to reach your profit goal for 2021, or do you need to rethink your behaviors?
What Do You Need to Succeed? In closing, I hope you found this helpful. If this was difficult for you, I’d encourage you to stop sticking your head in the sand and start confronting whatever is preventing you from achieving your goals. Tracking and measuring your numbers is what will keep you on pace for greatness, so make it a habit or find someone who will hold you accountable. Go get it in Q2 – with so much existing activity on top of the regular Spring market, it’s probably going to be crazy! Now is the time to put your head down and make things happen.
15 Mile average between last home and new home purchased
Average price $372,500 and paid 99% of asking price
1,900 Square foot, 3 bed, 2 bath built in 1993
Expect to stay 12 years in their home
Home Purchase Process
43% Began looking online, 18% Began calling an agent
Looked 8 weeks and 8 homes
87% Property photos most important to them
64% Had a satisfactory experience
Home Purchase Agent
88% Used an agent to buy
6% Direct from builder
40% Agent referred by friend
91% Would use their agent again
Financing Purchase
87% Financed their purchase
88% typical loan to value ratio
58% Down payment from savings
46% saved down payment in 6 months or less
83% Purchased because it is a good investment
Home Sellers
56 Years of age
Median household income $107,100 annually
14% Home to small, 15% closer to family, 12% work reasons
Lived in home 10 years on average
89% sold with an agent
Sold 99% of their asking price
3 weeks on the market
44% offered incentives to buyers
Sold for $66,000 more than they paid on average
69% were happy with sales process
How Sellers & Agents
67% found their agent through a referral
77% only contacted one agent when selling
91% listed on MLS
77% paid the agent’s fees
Typical seller recommend their agent pnce since selling
88% would use agent again, 77% probably, 15% would not
Private By Owner
8% sold by owner
57 years of age
Average FSBO sale price $185,000
Average agents assisted sale price $245,000
66% sold in less than 2 weeks
70% sold to someone they knew 55% knew their buyer
COVID 19 Buying & Selling
#1 reason was to move closer to family
Urgency rose 7% when covid hit
27% increase virtual tour viewings
Home sellers years owned dropped from 16 years to 11 years in 2020
Average price jumped post covid to $300,000 average vs $270,100
Finding a property biggest challenge
So there we have it the road map of who we are looking for and what they are doing. Take the time to develop a strategic strategy with your business and stop aiming for nothing and hitting it with amazing accuracy. Instead be strategic and intentional with your marketing approach this year using this incredible resource and watch your business go to another level.
In today’s economy and a red hot real estate market everyone is trying to pinch pennies. In real estate, one way sellers attempt to do this is by asking their agents to lower their commission rates. While many agents flat out refuse to do so, others have become more flexible or are unsure of what to do. In fact, over 80 percent of homes are not paying 6 percent commission. Since the rates have already dropped from 10 percent, agents are reluctant to renegotiate lower than the 6 percent commission average, and with good reason. There is often a great deal of work happening that sellers are unaware of. If your client asks you to lower your commission and you’re caught off guard about how to answer, here are a few tips to help you avoid any uncomfortable situations and keep the listing.
1. Show Your Experience – The majority of the time, when sellers are looking to avoid paying an agent’s commission, they’ll try to sell their home on their own. Remind sellers that by listing with an agent, they receive expert advice and experience to make sure they get the best results from their home sale. While other agents may have a lower rate, they’re likely trying to break into the market and may not be as qualified or knowledgeable as you. Let them know that, thanks to your experience, you’re able to evaluate a buyer’s ability to afford the property and negotiate in the seller’s best interest. Your job is to bring in buyers who are the best fit for the property. In addition to this, because you’re a full-time agent, you can more easily close a deal. Share your recent accomplishments with clients who question your commission rate to remind them of why they hired you. For example, you could tell them how many homes you sold in the past month. You could also show them a comparable home you just sold to give them an idea of everything you do.
2. Remind Them What You Offer – Some clients may be unaware about why you have a commission fee and may believe it’s more like a tip. Let them know that they’re paying for all of the work you do behind the scenes, such as advertising the listing, creating social media buzz, conducting pricing research, compiling the best pictures, etc. If they don’t seem to be getting the message, you can say something like, “I would love to work with you, but in order to do so, I need to cover my expenses. With your home, I can do so at X percent.” You can also show them statistics that prove agents get better prices, so the commission they pay is worth it in the end. Agents know how to competitively price a home to pique the interest of buyers. Not only this, but as an experienced real estate professional, you have the ability to put a listing in front of multiple buyers’ agents whose job it is to find homes for their clients. Without you, sellers are left trying to piece together the right information from the internet, which likely will not be as accurate.
3. Tell Them It’s Not Up to You – If you’re working within a brokerage, it’s very likely that you don’t have the option or the authority to negotiate your commission rate. Especially if you’re new to the area or to real estate in general, let your client know that you’ll discuss it with your broker and get back to them. Then, take it up with your team. Another option is to let sellers know that, if you lower your rate, the buyer’s agent could be forced to lower theirs, as well. As a result, it’s likely that fewer agents will want to show the property. If fewer people see the home, it’s very possible that they won’t receive the offers they’re hoping for. Sometimes clients don’t realize that you’re not the only one affected by lowering your commission rate.
4. When There’s a Little Wiggle Room – While most agents will avoid reducing their commission rates, there may be some times that a lower rate is actually more beneficial. If the home is a luxury property or higher-priced, agents are often more willing to take a smaller commission to make a big sale. In addition to this, if the buyer and seller are very close to an agreement and lowering your commission could seal the deal, it may be worth it to reduce your rate. Finally, if an agent makes a mistake on the listing or during the negotiations, it could be worth reducing the rate to try to keep the transaction positive.
5. Create Commission Concession Agreements – (Last Resort Option) As a requirement for the seller to receive a concession they agree in writing to sign a buyer agreement with you at the same time they are signing their listing agreement at a slightly lower commission rate. Another requirement for the seller is the agree in writing to refer a friend, family member or co-worker that is buying or selling to you in the next twelve months. The third requirement would be of the seller is leaving town and relocating to another city they agree in writing that the agent they buy with will pay you a 25 – 30% referral to you when they buy in their next location. This is a great business option to give a little and recover a little on the other end in markets where you literally have to make a commission or not get the listing and business period. Why walk from the listing and win the war but end up really losing the battle?
Some agents may feel more comfortable reducing their rate, but that doesn’t have to be the norm. Tackling commission concerns can be a difficult thing. If you are an agent who has questions or concerns click to download these free scripts on commission cutting objections today.(see attached)
For so many years now I have shared what I feel is such an untapped market for real estate agents, the small business owners and service providers in our communities. Almost every agent focuses the majority of their time on P2P ( person to person ) marketing and never seem to tap into the B2B ( business to business ) marketing and build relationships and become their communities real estate professional of choice. Since the pandemic hit the world the need for supporting and serving the small business owner and service provider has gone to a new level. Think about it real estate agents are independent business owners and could do what we can to help them survive and develop relationships that may lead to business in the future and gain new relationship share and save the business community in our trading areas. I am not saying it is about personal gain, I am talking about stepping up and helping fellow business owners in need and let the universal principle of reciprocity take care of the rest. For more than a year now I have been watching social media celebrity and founder of Barstool Sports, Dave Portnoy. This wild and crazy, outspoken guy does the most hilarious pizza review, sports talk show and political rants that you will ever listen too. I am not sharing this with you to get agents to start watching Dave and his offside content but to share a story that just hit home with me over the holidays and feel it needs to be told.
Dave Portnoy managed to build an empire worth 120 million over the last few years with his social media influences and has been calling out the government and their lack of ability to support the business community all over the N. America. On December 20, 2020 one of Portnoy’s good friends calls him out and says to him “Why doesn’t he put his money where his mouth is?” In true Portnoy competitive fashion he does exactly that and creates a legitimate charitable fund called Barstool Sports Fund with $500,000 of his own money. The fund will assist business owners across the nation. All the business owner needs to do is prove their were a viable business prior to Covid, must still be paying all their employees and why they need the money for assistance and email, video or send a letter to Portnoy to be considered for the assistance. Now the best part of the story is in only three weeks this fund has grown to more than 20 million dollars and climbing from more than 140,000 donors and has already provided more than a 100 businesses with the funds they need to make it in 2021!! Watching the Barstool Sports Facebook page video posts, being updated every day by the way, when Portnoy facetimes the business owners and lets them know they will be receiving the funding is something so inspiring it can’t help but warm your heart and restore your faith in humanity.
I don’t share this story to ask you to dig into your own pockets and start a fund like Portnoy has. I wanted to give you all hope and encouragement to start 2021 and hope that you will find some way to make a difference in your business communities and grow your relationship share in your business in an untouched market for real estate agents and give yourself the greatest gift of making a difference in others lives when they are in the greatest need of their lives.